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    History of Google Larry Page and Sergey Brin is meet at Stanford University in 1995. At 1996, they create a project called BackRub, that project is using incoming links to determine the importance of individual pages. Google's name is actually derived from mathematical term googol, which means back 1 plus 100 zeros. In 1998, Google Inc. will be born because the common Sun Microsystems (Sun) founder Andy Bechtolsheim wrote a check for $ 100,000 US dollars to a non-existent company,…

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    Google Plus Case Study

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    business strategies: Google Plus for Business Marketing Google Plus is a social network created by Google. The peculiarity of this social media is its close connection to all the other Google services, including Google for Business, YouTube, Google Maps, Google Analytics and others. Such a comprehensive approach provides you with an opportunity to not only enter relevant business information, but also to get higher search results within the Google Search. Why do you need a Google Plus profile?…

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    In “Is Google Making Us Stupid?” which appeared as a cover article of the Atlantic in 2008, Nicholas Carr argues that the use of google and the web is making humans stupid. Carr talks about the fact that his concentration has drifted easily, and his reading skills have become a struggle due to the time he spends online. However, Carr agrees that the web does have the advantage of immediate access to information…“what the net seems to being doing is chipping away my capacity for concentration and…

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    Google is the fastest and most effective search engine on the internet today. It was the brain child of two graduate students Larry Page and Sergey Brin. These two say they saw need of search engine that can not only display most searched pages but also most relevant information. After thinking about it, Page and Brin figured a page that has a link to another site has valuable information to that user and therefore using pages with links could bring relevant information to users. So the two have…

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    In so many ways technology and Google has simplified people’s lives. Technology has become a necessity for just about everyone. All the information people need is at the tip of their fingers, directly on their phones. So, because of the easy access to Google and technology, individuals should be smarter, right? The fact is technology and Google makes people stupid, and this can be seen in a series of ways. First of all, Google alters the way people’s brains operate, and as a result they become…

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    The dreaded suspension from Facebook ads account One morning in early January, Seattle commercial photographer Mark Jansen woke up to find that Facebook had suspended his business page. Worse still, the page had been reassigned to a random person on his page, who promptly renamed it to set up a business page and steal all of Jansen’s fans. To add insult to injury, seven emails to Facebook over a two week period did nothing to help restore his page, and he had to resort to starting all over.…

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    Call Tracking

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    videos or images rather than in actual advertisements. Added to these display issues is that fact that Google has tried to protect its customers? privacy ever since it changed the way it obtained data back in October 2011. Mining your Google Analytics might be a waste of time when it comes to people calling your phone number. Call tracking on web advertisements takes the mystery out of analyzing Google and other metrics. Each phone number is unique to its source. Put one phone number on a…

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    Google is one of the most successful companies in the world. It was founded in 1996 by Larry Page and Sergey Brin. Initially it was just a research project; however, in 1998 Google received $1 million from investors and it became a company. Today the company business is focusing on areas such as search, advertising, operating systems and platforms, enterprise and hardware products. Through the analysis of the case our group could identify some aspects that Google is facing: stress…

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    “Apple vs Android” Advertisements can often be the result of competition between two companies. I contrasted ads for the Micromax A70, an Android phone, and the iPhone 4S, an Apple phone. I analyzed the marketing techniques each company used to sell their phone. The intention of the A70 advertisement was to market the phone as an affordable alternative to the iPhone. As usual, Apple marketed the iPhone as a different and unique device that sets it apart from all other phones on the market.…

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    Unit 4 P4 Business

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    Describe the concept of Social Media for Business In this report, I will be describing the concepts of social media for a chosen business and I will talk about how the social media’s have impacted the business and how it has evolved. Social media will benefit the business in many ways as many people use social media websites. This will allow the business to connect with their customers. Chosen business (Microsoft) Microsoft is a large business which operates worldwide. This business offers…

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