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    Introduction Groupon, the leading e-marketing services company ahead of giants like Google and Facebook, is the fastest growing company ever since Google (2008 –Present). It grew so fast that Groupon went public in 2011 and it was the biggest IPO since Google. The unique idea of providing access to local and global deals via mass emailing evolved into operations in more than 500 markets in 48 countries, promoting more than 1,000 deals a day. And mesmerizingly, this evolution occurred in less…

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    Web Analytics

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    tools like Google Analytics, Unica, ClickTracks and others. But it could not answer the important question of why a visitor did something that he did on the site. The scope of web analytics expanded dramatically as it can now answer critical questions like Why? and What else ? before we arrive at actionable insights. Web Analytics can answer How Much? through Multiple Outcome Analysis with the help of tools like Google Analytics, iPerceptions, etc., Tools like Omniture’s Test & Target, Google…

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    Businesses today, no matter big or small, rely on the internet to get them off the ground whether they’re a start up company, or if their services involve using the world wide web. It’s the most perfect platform to advertise one’s company, product and/or service without taking up any physical, costly space like a billboard because it’s all online and digital, free to look at and research upon. The main purpose of the internet is to allow anyone to search up anything they desire, whether it’s…

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    Now I zip along the surface like a guy on a Jet ski.” - Nicholas Carr. In her article “Is Google making us stupid” I agree with her 110% because everything she says in the article is true. Not only the internet has affected us only but also extremely talented writers such as, Scott Karp, Bruce Friedman, Maryanne Wolf, and many more that she…

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    mention above, being compensated for their content produced. Facebook seems to be acquiring many other social media outlets one such being Instagram, I think that in time in will try to outdo or create it’s on type of Facebook YouTube to compete with Googles YouTube. As for other attaining other sponsors for the event, it really comes down to knowing your audience, what will be beneficial for them and also what they want to learn. You can show past examples of companies and brand successes that…

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    This semester of English has been extremely frustrating. I’ve never had to reevaluate something and create a new plan as often as I have in these past 7 weeks. I’m sad this class is only 7 weeks; because there is still improvement our team can do to make this project phenomenal. We are limited because of time. The first week when we were first talking about how this class was going to run, I got excited. I created my long list of passions, and took notes on who else have similar topics that…

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    Google Human Resources

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    - Google Corporation is an American research company was established in 1998. Founders of the company are Sergey Brin and Larry Page. Google company is a affiliated of the Holding Company for alphabet in terms Enterprises had to contend with more than 70% of the Search queries on the Internet throughout world. Google Company based in Mountain View, California. Google was initially online research company, but now provides over 50 services, related to the Internet and products such as e-mail,…

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    Mobile Traffic Case Study

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    desktops. With this in mind, Google AdWords has had to address the mobile phone usage by introducing new tools and features, to name a few: allow advertisers to create adverts to be set on mobiles, create call-only adverts for mobiles, allow us to bid on mobile traffic and much more.Granted, we have accepted the fact that the way we use mobiles has changed, but the services and information we seek is the same. Google AdWords Changes to meet Mobile Traffic As you can see, Google AdWords has…

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    are programmed using C, C++ and Java. It is an "open" platform; anyone can download the Android source code and Android SDK for free. Anyone can create and distribute Android apps for free; users are free to download apps from outside the official Google Play store. Sense there is such a wide variety of devices out there for android, it gives the developers the option to make really power hungry apps for top notch devices. IOS apps are programmed differently than android using Objective-C…

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    ETS Case Study

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    ETS does not fully utilize the power of its Brand and its unique position in the education business. One way to rectify this in the digital reality of 21st century would be to join the first generation of knowledge companies that provide content, analysis and solutions in the global information marketplace. As of this writing, there is no distinctive leader in the sphere of education solutions that would provide both general and specialized information pertaining to all aspects of education.…

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