Generation Y

into a generation where we are being pushed to adulthood but have no direction. The roots of these problems could lead back to many things. In the article “Boomerang kids: What Are the Causes of Generation Y’s Growing Pains?” written by Rosie Evans, Evans explains the impact that the Boomers have had on Generation Y. The Boomer generation fears that Generation Y will be known for nothing. Most people believe that by your twenty’s, you’re supposed to have it all figured out. With Generation Y…

circle of pushing technology onto our children. It’s a never ending circle of how technology affects them. They don’t want to fix the problem of children losing the ability to use their imagination to keep themselves entertained. We as an older generation realize it’s easier to solve the problem superficially. We tend to ignore things if they don’t seem like a major issue however, technology seems to be tightening its hold on us. The challenge for parents, therefore, is in finding tech gifts…

strategic human resource management In diverse workforce it is possible to have various challenges for human resource professionals. It is required to understand existing stereotypes and generalities about the characteristics about the different generations in the (Amayah & Gedro, 2014). In 1988, Organ identifies five dimension of organizational citizenship behaviors (OCB). 1. Altruism – helping others employees at work, 2. Conscientiousness – respect to organization rules and observe those,…

than others but most of them will make it, just like most of the Boomers made it, and generation before them. They are changing things for the better as all young adults always will and always have. Any societal change an entire generation faces seems bizarre, whether it’s positive or negative is up to personal interpretation. The most recent change always seems to be a problem because it is new, but all generations are the same; the only difference…

Introduction Social media has been and continues to be used by the millennial generation today. Today, Snapchat has become a popular social media norm used by generation Y, commonly referred to as Millennials. Snapchat is defined as “ a messaging app allowing users to send pictures and videos that will self-destruct after viewing. Users can also add photos and videos to their My Story section, which can be viewed for up to 24 hours. Text and graphics can be added to a photo before it is sent,…

Marketing for Tweens, Generation X, and Generation Y Generational differences create varied and unique opportunities for today’s marketers. The products the marketer is tasked with promoting may be geared across generational lines. To market across generational lines takes a different vision for each group. Their attitudes and spending habits vary from generation to generation, as well as the way in which each group attains and processes information. To be successful, the marketer must be…

In his book, The Dumbest Generation, Mark Bauerlein claims that those who constitute the population of individuals under the age of thirty are members of the “dumbest generation”. He even goes to such an extreme as saying, “You guys don’t know anything,” (Bauerlein). However, is this not true? In today’s society, the students in the education system have gone from genuinely attempting to learn subject matter to simply just caring about letter grades and percentages, rather than retaining the…

globalization, culture, and generation gaps will contribute to the complication of effective communication. History is likely to repeat itself; the incumbent generations, management, and leaders will struggle with adapting to the communication preferences of a new generation.…

could be endless, two that affect me the most is being in the millennial community and being part of the young adults all around the world that are in college or out of high school. The millennial generation or generation Y is a discourse community. As of recent we have the first glimpses of generation Z…

perform. Fortis has provided innumerable jobs for the population of Belgium and I believe that this newly installed payroll techniques addresses the problem of disemployment but also social problems that have risen as previously stated in current generations. It gives a stop to McJobs as they strive to perform better and better due to the incentive given and therefore rise throughout the ladder of power in the company. Fortis is a great example of a global brand that is doing good for society…