General Motors

CHAPTER 3 Adaptive Cruise Control 3.1 Introduction Adaptive Cruise Control (ACC) is one of the ADAS systems, introduced by General Motors in 1990 that is similar to conventional cruise control. ACC assists the driver to keep a safe distance from preceding vehicle by controlling the engine, throttle and brake. Figure 3.1.1: Prabs, (2010), Adaptive Cruise Control system As shown in the above Figure 3.1.1. ACC uses a forward-looking radar sensor, which is installed behind the front grill of…

GREEN FDI IN HYUNDAI MOTOR INDIA LTD  Green Technologies Today, as fossil fuels are drying up and environmental regulations are becoming stricter, businesses are growing more and more interested in “Green Cars.” In line with the global boom in electric car development, Korean car manufacturers are striving to introduce their own electric and hybrid electric lines. Hyundai Motors succeeded in making a prototype electric car in 1991. Unfortunately, however, all such attempts failed to produce…

Born of Fire: Chrysler 200 Commercial Analysis The year 2008 represented struggle and despair. The American automobile manufacturing industry especially felt the hit of the economic crisis. The energy crisis spiked fuel prices, discouraging the purchase of pick up trucks and SUVs due to their low fuel economy. Chrysler was a part of the American “Big Three” and their company began to crumble. Unable to withstand the economic downfall, Chrysler was forced into bankruptcy in 2009. This 2011 Super…

PART ONE Courtland Kelley was a former employee of General Motors. Being in charge of inspecting the safety of different parts for cars. Kelley investigated and found out that there were parts constructed of a defective manner. This was very concerning for Kelley because he knew the potential hazard it would be to the consumers. According to Tim Higgins and Nick Summers, the author of “If Only They Had Listened,” Bloomberg BusinessWeek, June 23-29, 2014, p.48., “Kelley’s employer for more than…

The automobile market of nowadays is changing, a tendency toward hybrid and electric cars is taking shape. This shift toward hybrid and electric vehicles is supported by all sectors public, private, industrial and academic. In this essay we will analyze the case of a leading company in producing electric vehicles; BYD. First, we will start by examining the viability of EVs as an alternative of gasoline-powered vehicles, and presenting our vision of the future of electric car market. Second, we…

PROTON has reduced the number of outlets by 24% to 302 outlets as compared to 397 outlets in year 2007 (FR 2008) in an exercise to reduce cost. In general, its distribution channels are easily accessible as it can be reached in all major towns in Malaysia. PROTON has strong distribution channels, which will be advantages for Exora 2 to reach the target market with effectively. • PROMOTION The Exora…

months later the engine began to smoke and was towed to an authorized dealer. The dealer took over three months to repair a blown motor. The defendants continued making their payments, even though, they had no use of the vehicle. Mr. Golumbia was advised after 300 to 600 miles, he should have the vehicle serviced (retorqued). Before this happened, the vehicles’ motor blew up again and was towed to Barco Auto. Because of this, Golumbia supposedly missed a business meeting that eventually cost him…

In past few decades in American automotive industry especially General Motors, Ford, and Chrysler also known as "BIG THREES” were remained in headlines over their disappointing demand and sales results. We have also seen a role of US Government as a savior by providing financial support. "U.S. spent about $80 billion to rescue GM, Chrysler, and their auto-part suppliers. With all the government-held shares sold, Uncle Sam booked a $10.5 billion loss on its GM investment. The U.S. lost another $1…

One of the movements that the DFWC members campaigned in was for city playgrounds. Club members persisted, and succeeded, in their efforts for gaining support and funds for these playgrounds. To raise funds to build the park they personally went door to door requesting donations. Writing numerous letters along with many speeches, they managed to receive fourteen thousand signatures on a petition presented to the board of education. In doing this, they finally won over the school board who in…

AUTOMOBILE INDUSTRY: 2ND STAGE AFTER BUYING A CAR BECOMES COMPETITION/CONSUMER FRIENDLY ABSTRACT To a consumer, buying a car is not a simple task. A great deal of thought, price-comparison, cross-brand research and several other factors go into buying a car; not to mention the high costs of buying and maintaining it. What happens when the costs of car-repair eventually outweigh the cost of buying a car? What happens when the consumer has no option but to pay the high-costs of repair, because…