Asia. d. colonial officers deciding on their claim to a piece of territory.* e. mercenaries and escaped convicts. 6. Among the cultural motives for the New Imperialism was a desire to a. spread Christianity. b. abolish slavery. c. "civilize" people of the colonies by bringing them Western education, medicine, and customs. d. end oppressive treatment of women, like sati. e. All of these* 7. The colonies offered job opportunities to European women, who often a. served as wives for…
Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…