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    Introduction McDonald’s restaurants stand among American capitalism’s greatest success stories. Starting out with just one burger stall in 1948, the fast-food chain’s emphasis on quick service and a standardized menu has helped it to grow to more than 35,000 outlets across the world (C. R., 2015) McDonald’s Corp outlined plans for what it called fundamental changes to its business as it reported one of its worst quarterly profit declines in years, driven by problems in nearly every major part of…

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    McDonalds Corporation is the largest fast-food restaurant chain in the world headquartered in Oak Brook, Illinois. The first restaurant, located in San Bernardino, California was opened by Dick and Mac McDonald as McDonalds Bar-B-Q in 1940. In 1955, Ray Kroc opened the first franchised restaurant in Des Plaines, Illinois which showcased the soon to be famous Golden Arches. McDonalds’ first public stock offering was introduced in 1965 at $22.50 per share. The Ronald McDonald character first…

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    McDonald’s and Burger King’s Success On April 15, 1955, two brothers, Richard and Maurice McDonald opened their first McDonald’s restaurant in San Bernardino, California. At the time, McDonald’s sold only burgers, fries, and drinks. Today, McDonald’s has over 145 menu items and a revenue of $24.6 billion in 2016. The business became such a success, that a new McDonald’s restaurant opens every 14 hours. Likewise, Burger King opened in 1953, just a few years before McDonald’s. Since then, the…

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    Because they can be prepared and served in so many ways, it is no wonder this root vegetable is included in so many meals that we eat. Mashed for Thanksgiving, cut and deep-fried alongside your favorite burger, boiled along with other vegetables and seafood, roasted with fresh herbs, or even baked, hot and fluffy and oozing with butter, the potato is delicious just about any way you prepare it. Although often taken for granted, there is no denying that the potato is a mainstay in cuisines…

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    Case Study: Bazinga Fries

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    I. Introduction Bazinga Fries is in the fast food business, specializing in offering customers more healthy food choices. Bazinga Fries is a well known establishment in the community around University of Chicago, Purdue University and North Western University, having more than 110 employees providing excellent quality and service to the customers. Bazinga Fries plans to be a part of 191.03bn (Fast Food Industry - Statistics and Facts) fast food restaurant industry by opening 3 more eatery…

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    Chan, Marcus IR #3 - Do the benefits of fast food outweighs the disadvantage? Introduction Fast food is believed to have been birth in 1916 in Wichita, Kansas. (Tracy V. Wilson, 2016) However the assembly-line system of food preparation we associate with modern fast food restaurants didn’t come until the original McDonald’s got its start in the 1940s. (“McDonald’s History”, 2016) Fast food also have a lot of negative effects on humans as well, fast food is junk food which causes different kinds…

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    Ray Kroc Entrepreneur

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    Introduction The purpose of this assignment will highlight one of my favorite success story and entrepreneur Ray Kroc. Ray Kroc was known for his talents in expanding the fast food restaurant chain McDonalds. I think Ray demonstrates the ideal American dream, he believed in the product and would risk everything to be successful. I think Ray Kroc was one of the most determined and disciplined entrepreneurs back in the day that changed the game of fast food chains. I will also discuss Ray…

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    There are plenty of great things about Texas; gulf coasts, great music, friendly atmosphere, jaw dropping sunsets, and mouth watering food. But if you’re planning on dining in the lone star state, a must have is Texas very own premium fast food restaurant, Whataburger. Born in Corpus Christi, Texas in 50’s, Whataburger is a Texas icon and for good reason. To be a successful restaurant in such a competitive state it takes a few key criteria: great customer service, welcoming atmosphere, practical…

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    Big Boy Research Paper

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    The legacy of the Big Boy Restaurants started in 1936 when Bob Wian began a small enterprise in Glendale, CA. He sold his car for $350 and opened up a small, 10-seat diner called Bob’s Pantry. According to the history of the original restaurant, the famous Big Boy hamburger was created one day when members of an orchestra stopped in and asked if Wian could come up with something different from the usual hamburger. What Wian created was a “Double-Deck Cheeseburger” with two beef patties and a…

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    Ob Capstone Project

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    OB Capstone Project: Enacting organizational change within the fast food service industry Codi Varela, Sarah Teach & Tammy Utley Pfeiffer University Introduction Individuals working in restaurants, in particular fast food, often vary in age and level of education. Some employees are seasonal, such as students returning from college. Therefore, businesses must work to reduce employee turnover. It is estimated the average cost of replacing one employee lost to turnover…

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