Fort Collins, Colorado

First, in order to acquaint New Belgium products into new markets, the company should employ a specialized sales team that will go into local bars and pubs and buy New Belgium products for locals. This will begin the grassroots campaign which New Belgium has thrived upon throughout their history. In order to keep the company culture in the new eastern brewery, the co-founders Jeff and Kim Lebesch should be sent to head the new branch. Because the culture and values are already entrenched in the Colorado brewery, the New Belgium culture would be more easily maintained there without the founders being present. Then the founders could personally oversee the implementation of the culture in the new…

Certification. B Corps are for-profit companies certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency. On the B Corp Website, the company’s information is available to the public. The list ranges from the non-use of genetically modified organisms, to the concern for animal welfare, diversity and equal opportunity, employee safety and work place conditions, environmental issues, product safety and many others. They…

The amount of water that is needed in the process of brewing beer is substantial. Per their website, New Belgium Brewing feels that a healthy and reliable watershed must be protected, not only for the company but also for the community (Fat Tire). N.B.B. feels so strongly about this, they partnered with the Clean Water Fund to initiate the Save the Colorado Campaign in 2009 (Fat Tire). Not only does the campaign work to protect the river, they also donate money, raise awareness and promote…

Introduction New Belgium Brewing Company is an award winning brewery that is known for its craft beers and environmentally friendly facilities. NBB has taken brewing to a new level by implementing high quality assurance in operations management, growth through employee stock ownership, and sustainability in environmental responsibility. Operations Management New Belgium started from modest beginnings. The company was started by Jeff Lebesch and his wife Kim Jordan in the basement of their…

Initially, the “Tinkerer” was positively accepted from the New Belgium Brewery team, all with the exception of the tag line Follow Your Folly” as many thought this tagline to be too negative in tone and meaning and undermined their quality (Ferrell & Hartline, 2014). The use of the word folly was essentially a word that won over its use despite the negative connotation that many stated it gave off. I guess many felt the use of the word would tarnish their brand and image that they have held…

Is it important to maintain the colonies of prairie dogs in Colorado? What exactly makes prairie dogs so important? Who supports them and fights for them, and what is killing them? Prairie dogs, like many other livings on Earth, are valuable to our ecosystem. They are responsible for keeping the cycle of life going and helping to maintain a healthy structure in the wild, both as predator and prey. There are wildlife activists who support prairie dogs and who support non-lethal methods of…

A letter written from a man named Oscar Wilde in the West states, “My dear Miss Nellie, Since I wrote to you I have been to wonderful places, to Colorado which is like the Tyrol a little, and has great canons of red sandstone, and pine trees, and the tops of the mountains all snow-covered, and up a narrow-gauge railway did I rush to the top of a mountain 15,000 feet high, to the great mining city of the west called Leadville, and lectured the miners on the old workers in metal—Cellini and…

Amendment 106 Right to Die, passed in the state of Colorado in November 2016, and will go into effect early in 2017. This amendment was passed that allow patients that have a terminal disease, with less than six months to live, and still mentally competent to make medical decisions, to end their lives. The patients would be prescribed a large amount of a sleeping pill, that would allow for the patient to choose when they would like to die Ballot Pedia (2016). This amendment was originally…

presented too late. This court ruling is almost 80 years old and it was about time to make changes to an uneducated ruling. Legalizing marijuana has created a sense of hope for raising revenue in certain states. Colorado and Washington were the first states to legalize recreational marijuana. In 2012, Colorado passed Amendment 64 which, “instructed the state legislature to impose an excise tax of up to 15 percent on it, and earmarked the first $40 million in revenue from that tax for public…

Fast Food Nation Assignment # Level Page Question Answer 1 5 1-2 Analyze and judge the meaning of the Cheyenne Mountains? Schlosser describes the Cheyenne Mountains similar to a precious baby. The mountains have a beauty to them that can not be found otherwise. However, the vast mountains maybe beautiful, but inside includes a military base. This is comparable to a fast food chain. One obtains food. Although it seems that the person benefited from the calories, these calories include sugars…