Introduction When most of us are looking through catalogs or online for the latest in beauty products and cosmetics, the brands Sephora and MAC cosmetics always pop up. Both franchises are extremely popular in North America as well as many other countries all over the world. Although MAC opened over a decade after Sephora, their influences in the beauty industry are incredible as well as incredibly diverse. Their influences may be great with many similarities, but there are also plenty of…
Nila Haran always loves the art of makeup, however, to be a makeup artist wasn’t her dream when she was young. Nila always wanted to be a therapist, but after she started doing makeups for part-time in university, she discovered that makeup is something she’s really good at. People loved her makeup skills and philosophies and her work became more and more popular, that’s why she finally decided to choose to be a full-time makeup artist. “A couple months ago, I was speaking to a client of mine,…
Fredrick Reinhardt was an American abstract artist, writer, critic and educator. He studied art history under Meyer Schapiro at Columbia University, New York (1931–35), and painting with Carl Holty and Francis Criss at the American Artists School (1936–37). He also studied at the National Academy of Design with Karl Anderson in 1936, worked for the Works Progress Administration Federal Art Project (1936–39), and was a member (1937–47) of the American Abstract Artists group. Reinhardt later…
Lime Crime is a very innovative cosmetic company that was started back in 2008. The glamorous founder of the company is Doe Deere. She quickly changed the way that people regard makeup. Most companies insist that makeup is merely a tool to cover up imperfections and look better. However, her idea was that makeup is a form of creative expression and a way to demonstrate an individual's unique personality. Her first edition consisted of her Unicorn line of lipsticks. The bold and vibrant colors in…
Is Art the Ultimate Luxury? The British art market is one of the most powerful and influential in the world. It has gone global thanks to its collectors and dealers who have encouraged a steady supply of art into the capital. Nevertheless artists and collectors stand in a nervous balance between commercialism and creation. The rich have had a monopoly on art since the dark ages and without these rich patrons names like Turner and Holbein would be unknown. However some believe these patrons…
solid celebrity following, creating exclusive collections with star 's such as Rihanna, Kelly Osbourne, and Nicki Minaj, to name but a few (Celebrity Endorsement Ads, 2011). The brand gets a tremendous amount of verbal support from expert make up artists. MAC values making high quality, fashion forward items, in which they pride themselves in. Furthermore, MAC has a program set up called the "Back to MAC" where customers are rewarded by the company. The "Back to MAC" works by clients returning…
Throughout history, an emphasis on collective thought over a singular mindset has been viewed negatively by American textbooks written a country where individual success is paramount to almost everything else. The western culture present in every aspect American society dictates that conformity and communal thinking are harmful: although the media may convince the public to try to fit a certain mold, in reality the necessity of being different and achieving individual success is widely known and…
share messages or ideas and to make life more beautiful. But art exists across history. Art has been transcending through artists until our days. It is important not only to respect world famous artists from previous centuries but also to support modern ones. Contemporary artists today have strong works, filled with beauty, deep meaning, and talent. One of them is British artist Anya Gallaccio, information about which will be provided in this essay and whose works will be analyzed further.…
“Yesterday, UFC fighter Ronda Rousey accepted a Marine's invitation to the Marine Corps ball in December. When they heard Ronda Rousey was teaming up with the Marines, ISIS was like, "We surrender!"- Jimmy Fallon The UFC’s, Ultimate Fighting Championship, undefeated Women’s Bantam Weight Champion twenty-eight year old Ronda Rousey has accepted a fight with the super tough competitor Fallon Fox, but this fight will not take place within the ring. Rousey has indicated that she does not want to…
MAC was first created in 1984 by two men, Frank Angelo, a successful business man, who owns a chain of a salon 's in Toronto, Canada, and Frank Tosken, a photographer and make up artist. At first MAC was just used by professional artists. At that point, by word of mouth, the company spread to the general population. In 1994, after that, MAC was purchased by Estee Lauder who owns huge numbers of the world 's prominent cosmetics brands. It is headquartered…