Financial endowment

2.2 Brand Equity Model The original concept of brand equity (Aaker, 1992) has been viewed and developed into different directions: strategically and financially, where the brand value is regarded as an accounting tool, to stipulate the financial value the brand provides to a company (Keller, 1993). The motivation and original definition being: “A set of assets and liabilities linked to a brand, its name and symbol that adds to or subtracts from the value provided by a product or service to a…

Assignment # 5 1. Visit the IMA website www.imanet.org . List, describe, and evaluate the requirements to become a Certified Management Accountant. What topics are covered on the exam for certification? Would you be interested in a career as a management accountant? In order to become Certified Management Accountant, the candidate need to be active member in the Institute of Management Accountants & Pay for the entrance fee. Candidate must complete the CMA certification within three years from…

Union Bank and Trust Company Wire Transfer Risk Assessment Overview Many consumers and businesses conduct electronic bank-to-bank financial transactions through wire transfers. A wire transfer is a process of moving money from one account to another, across financial institutions. While this activity is convenient, it does not come without risk. Union Bank and Trust (the Bank) acts as both an originator and receiver of domestic and international wires. The Bank will be using the Federal…

According to any situation there are two aspects, whether it is “Utilitarian” or “Deontological” from the two points of view whether from the bank’s view or the clients. As mentioned in the previous ethical situation, the client who proposed to the bank with two different balance sheets, he thought that the bank won’t mind to accept his loan and the balance sheet as they would know that businesses don’t prefer to pay too much taxes. From the Bank point of view this is an unethical situation…

The article, “Barnes & Noble has been destroyed by Amazon” discusses how Barnes and Noble has been losing money over the past few years and the role that Amazon has played in its difficulties. Barnes and Noble’s sales have recently fallen again while its long term debt has tripled over the past year. Along with all of this, shares in the company have plummeted dramatically. It has struggled to keep up with Amazon, as its Nook e-reader, has not been successful and its online sales have dropped.…

The Wall Street Journal “Walmart Surprises with Dim Outlook” In the article “Walmart Surprises with Dim Outlook,” the desperate and concerned tone of the workers show their feelings towards a situation. For the last couple of years everything has been looking well for the worldwide known company. However, everything has turned upside down when they see their sales and profit for this year so far. Due to this event, not only is it affecting Walmart but all the other manufacturers as well. The…

By: Lauren A., Jessica P., and Tori L. The following research paper involves what our group has learned about the competition, profit, risk, and evolution of two companies. The companies we researched are Sysco and U.S Foods. Both companies are in the food industry and they are each other’s biggest competitors. We have worked over the past week to gather as much information as possible involving these two companies. Competition U.S Foods is a very similar business to Sysco, both being food…

I. Issue- Can Terminix substantiate assignment of error of holder of due course in the appeal case against Triangle Credit Union? II. Rule- Holder in due course is someone who has received a negotiable instrument in good faith and without notice that it is overdue, that there is any prior claim, or that there is a defect in the title of the person who negotiated it. III. Application of Facts- On January 23, 2017, Terminix filed a notice of appeal against Triangle Credit Union from the case…

acute stage of the financial crisis from September 2008 through the end of 2009. [1] Costs to the federal government due to its interventions to mitigate the financial crisis amounted to $2,050, on average, for each U.S. household. Also, the combined peak loss from declining stock and home values totaled nearly $100,000, on average per U.S. household, during the July 2008 to March 2009 period. This analysis highlights the importance of reducing the onset and severity of future financial crises,…

Bernard Madoff was clever and successful in his efforts to woo some of the wealthiest and most intelligent clients, by gaining the trust of his clients. Successfully, Madoff gained prestige and credibility as he served on charitable boards and held a seat on the government advisory board on stock market regulation. Interestingly, as Madoff’s prestige and credibility continued to grow, he promised a continuous return of 10 to12 percent on investments. As a result, investors were eager to become a…