Fast fashion

memorable it was. Scholarly Articles Joy, J,F, & Wang,(2012).Fast Fashion, Sustainability, and the Ethical Appeal of Luxury Brand. Fashion Theory, Volume 16, Issue 3, pp. 273–296. Doi: 10.2752/175174112X13340749707123 The phrase “fast fashion” refers to low-cost clothing collections that mimic current luxury fashion trends. Fast fashion helps sate deeply held desires among young consumers in the industrialized world for luxury fashion, even as it embodies unsustainability. Trends run their…

Who are the stakeholders in this situation, and what are their stakes? The stakeholders in the situation of fast fashion are the consumers who want the fashion and create the demand for it, the employees, who manufacture the products which are done extremely quickly resulting in a dangerous workplace environment, and the community which deals with the repercussions once the fast fashion has been used it goes into landfills creating environmental issues. What are the ethical issues in this…

activity real case example is further explained below: 3.1. Cases Study: Impacts on the Environments i. Water pollution at Citarum River located at West Java, Indonesia. As Reported by the EcoWatch (2015) points out a statement on fashion industry stated that “the Fast Fashion Is the Second Dirtiest Industry in the World, Next to BigOil”. In garment industry, the process goes through different chain of supply from producing the garment material to end process that is retailing stage. However,…

4. Results 4.1. The internationalization process of SMEs in the creative industry manifested in their foreign market choice and entry mode choice. 4.1.1. Internationalization intention ID&T already obtained their internal resources (employees with extensive international work experience and network) before they started to internationalize their dance product “Sensation” to Germany and Belgium. By making use of their network and experience, they started to internationalize at an early stage.…

Fast fashion system mainly contains two components that make it superior from other systems. One component is short production and distribution lead times, which helps match supply and demand so eventually minimize the gap between them. Another component is highly fashionable design capabilities that enhance the desires of consumers and increase sales (Cachon and Swinney, 2010). As a fast growing fast fashion brand, Zara is “the most innovative and devastating retailer in the word”, called by…

Zara is one of the most fascinating fashion retailers which have many stores all over the world. The main goal of Zara is to offer the modern fashion in medium quantity at the best prices. Zara became an exciting case study for the rival fashion brands and retailers around the world. The present essay will display the supply chain of Zara from the raw material until being offered to the hands of the consumer, the advantages of Zara's fast distribution system, the comparison between horizontal…

affordable, recognizable, and high-quality. Additionally, ZARA is able to deliver the latest fashion products earlier compared with other brands”. Analyzing the marketing mix by relating it to the Positioning statement uncovers many strengths but also exposes areas where the brand is not consistent with their vision, or simply could be doing a much better job. As price is an important factor in the fashion industry, it is equally as big of a factor for teens who aim to make a fashionable…

in perpetuating one’s own individuality. Physicality, for example, is one of the few palpable means of conveying personal identity. With mass production, fashion companies are able to produce affordable clothing that is able to double as indicators of one’s personal identity. However, large fashion corporations face a quandary as a result of fast fashion’s need to produce new clothing weekly. Zara, one of the world’s…

massive appeal of fast food to the increasing popularity of fast fashion, the modern consumer is becoming more and more impatient. With this new development, industries as a whole have had to accommodate their consumers by drastically reducing the time between design, production, and sale. One of the leading and most successful companies that has been able to achieve this goal is Zara. Based in Spain, Zara is the main chain store for Inditex, the world’s biggest international fashion retailer,…

A Case Study of Creating Agile Supply Chains in the Fashion Industry Fashion market must typically exhibit the well functioning short-life-cycles, high volatility, low predictability and high impulse purchasing. Today’s fashions market place is highly competitive and there is an inevitable move by many retailers to extend the number of seasons which with the entire merchandise within a store is change. The operations of fashion businesses imply a trend for supply chain management, which in…