Fairtrade certification

1. What words best describe your business? • Retail (17%) • Wholesale (11%) • Café (22%) • Health food store (11%) • Supermarket (11)% • Manufacturer/producer (0) 2. How long have you been in business? • 0-5 years (11%) • 6-10 years (5%) • 11-15 years (17%) • 16+ years (67%) 3. Which fair trade certified products are you involved with? • Coffee (94%) • Tea (77%) • Sugar (55%) • Cocoa (77%) • Chocolate (77%) 4. What motivates you to deal with fair trade certified products? • Attracts more…

Chocolate has long been hailed as the “food of the gods” – a sweet, delectable indulgence that allows consumers to experience pure bliss. However, in 2000, True Vision Production shattered this notion with the release of “Slavery, A Global Investigation,” a documentary which exposed the disturbing amount of child slavery behind West Africa’s cocoa industry. Because of this newfound awareness, American consumers with an insatiable desire for chocolate face an ethical dilemma – is indulging in…