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    Facebook and WhatsApp- Acquisition On February 19, 2014, Facebook Inc. announced it is acquiring WhatsApp Inc. for $19 billion. Facebook, which was advised by Allen & Co, would pay $4 billion in cash, $12 billion in Facebook shares and $3 billion in restricted stock units to be granted to WhatsApp founders and employees that were to vest over four years subsequent to closing. WhatsApp Co-founder and CEO Jan Koum would join Facebook’s Board of Directors and WhatsApp would continue to remain…

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    marketing. One of the greatest attractions to marketing t-shirts, apparel or almost any other product online, is the high levels of user engagement. In fact, the ease of engagement has actually outpaced all other major social networks, including Facebook and Pinterest! Online exposure is great and all, but engagement is far more valuable for business growth and quality leads. #hashtags…

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    Snapchat: A Case Study

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    This new feature allows publishers to share stories just as users would share stories with their friends. As part of the discover feature, Snapchat successfully partnered with publishers on their platform and sharing ad revenue. The Snapchat Team stated, “Snapchat Discover is a new way to explore Stories from different editorial…

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    the screen, seeking information, entertainment, and daily gossip every second of the day. Facebook is a worldwide network that is used in today’s society. Mark Zuckerberg the founder of Facebook first launched his network, initially the membership was only for Harvard students but then later expanded to the college students in Boston. Then gradually to anyone who is older than 13 years of age. Facebook is an online social networking’s, where you can create profiles, add friends and family…

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    is Facebook. Facebook is one of the social media applications that connects the people around the world together, and allows them to know everything about each other by just clicking on the person name. Worldwide, there are over 1.55 billion monthly active Facebook, so Facebook built another world on the internet on its website with the same people,…

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    sides of browsing. Facebook can implement their advertising and marketing outreach within its news feed which users can scroll through infinitely. Facebook also has an extremely large user base. Which means the advertising that Facebooks client pay for reaches a much larger pool of individuals. Also, Facebook can link likes and characteristics of users to advertising meaning that overall effectiveness of the advertising employed will be greatly increased. Plus, Users of Facebook have a wide…

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    Social network sites are an evolving form of communication that has allowed individuals from all societies to share their ideas and concerns through the internet. People use social network sites such as Twitter, Facebook, Email, and other sites to display and send messages that can either be positive or negative. Initially, individuals used these social network sites to strengthen their relationships with their friends. However, as social media developed it has divided individuals, which damaged…

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    “Snapchat Elicits More Jealousy than Facebook: A Comparison of Snapchat and Facebook Use” Preliminary Analysis This article was published in the journal, Cyberpsychology, Behavior, and Social Networking, a “peer-reviewed journal for understanding the social and psychological impact of today’s social networking practices,” (Wiederhold). The article was published online in 2015. The article has three authors: Sonja Utz, PhD, Nicole Muscanell, PhD, and Cameran Khalid. Utz and Muscanell are…

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    Facebook Is Becoming a Threat to Society The use of social media by the world population has increased massively during the 21st century. Facebook, specifically, has been said to have about 1.49 billion users in the year of 2015. This diverse website can help build relationships with one another, yet say so much about their personality. Facebook continues to live up to its purpose, however, people are beginning to live inside it rather than their own reality. Facebook was originally created…

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    at night, some people staged a procession in Ramu in protest of the perceived blasphemous image uploaded to a Facebook account. Newspaper reports stated that local Awami League leaders were initially seen mobilising the mob and emphasising the sentimental religious issue to counter the opposition. The Daily Star, a widely circulated national daily, reported that a motley group comprising local leaders of pro-Awami League organisations, BNP men, madrasa students and common people were allegedly…

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