Experiment to test level of carbon dioxide in water

troubled economy cannot be pinpointed to any specific region of the world. Companies must consider economic trends that affect its industry (Pearce & Robinson, 2004). Now, more than ever, managers must consider the general availability of credit, the level of disposable income, and the propensity of people to spend (Pearce & Robinson, 2004). One needs to look no further than the shipping industry to understand how growth has slowed. Shipping is an excellent gauge for the health of the…

Benefits of direct marketing: Buyers • Home shopping- fun, convenient and hassle free, time saving, larger variety. • Comparative shopping possible- browsing through online catalogues. • Somebody else other than buyer can order goods. • Business customers- learn about new products & services- time saved in meeting sales people. Sellers • Buy mailing lists- any group : left handed, overweight, millionaires • Personalize and customize the messages- build continuous relationship with…

Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…