Dunkin' Donuts

I. Introduction Established in 1967 as a subsidiary of Lotte Group, Lotte Confectionary has wide range of products including chewing gum, cookies, ice-cream, chocolate pies, snacks and biscuits. Selling in 70 nations all over the world, Lotte Confectionary owns approximately 300 patents and brands and this shows how active they are in the international markets. According to their annual report in 2015, their profit goes up to $32,179,800, equivalent to the increase of $836,190 compared to the…

Starbucks Introduction Starbucks is an American corporation that serves coffee and deals with coffeehouse chain. The company was founded in 1971 in Seattle, Washington. The company has expanded over the years and now operates in about 27,339 locations all over the world (Starbucks 2018). Starbucks has distinguished itself from other coffee companies with its focus on taste, quality and good customer experience. Starbucks has a superb customer experience and relationship. This has helped the…

Starbucks Coffee Nurin Shabrina Backgound Starbucks Corporation, commonly known as Starbucks Coffee, is an American global coffee company and coffeehouse chain based in Seattle, Washington. Starbucks is the largest coffeehouse company in the world ahead of UK rival Costa Coffee, with 20,737 stores in 63 countries and territories, including 11,910 in the United States, 1,496 in China, 1,442 in Canada, 1,052 in Japan and 772 in the United Kingdom. Starbucks serve hot and…

Popcorn Lovers Should Know Incredible Popcorn For popcorn lovers, it is your time to know about the new taste of popcorn. That is only in Incredible Popcorn. What is Incredible Popcorn? Incredible Popcorn has been selling the popcorn for more than 15 years at many of the local fairs for years. If you think it is only can be found in fairs, you get the wrong idea of it. You still can get your dream popcorn anytime by calling this seller to order. Is there any the location to come and choose your…

Buildings that were acquired under capital leases had a net book value of $920,000 and $971,000 at February 2, 2014 and February 3, 2013, respectively. Depreciation expense was $11.0 million, $9.9 million and $8.2 million in fiscal 2014, 2013, and 2012, respectively. By the end of fiscal year 2015, the Company held less than $10 million of debt – all of which represented capitalized leases. Krispy Kreme’s financing activities, involving the issuance and/or repurchase of the company's own bonds…

Real Fruit Bubble Tea is a franchise that originated in Toronto, Ontario in 2002. They established their first location within Pacific Mall, which is the largest Asian supermarket on the border of Toronto. Although there were many bubble tea competitors within the vicinity, they were able to differentiate themselves by mastering the craft of using real fruit in their drinks. To this day, that is the primary feature that distinguishes them from competitors, such as ChaTime and Ten Ren’s. Real…

NG HSIU PING 237801 A case study related to customers’ evaluations about the effect of price promotion in coffee chain stores Promotional pricing can be defined as the sales promotion strategy which consists reducing the price of a goods or services in order to attract more customers, retain old customers and maximize the sales volume or revenue in food and beverage industry (mbaskool). (Raghubir and Corfman,1999) mentioned price promotion are mutual strategy and it used to reduce the price…

However, the main competition in the UK market appears to be from a company called Masons Beans. They, like the Cool Beans Company, specialise in gourmet beans. Initially they were called Proper Beans, but have since rebranded. Masons Beans are available to buy in Fortum and Mason and the unit price is set at the level of £3.95 per 330g pot. While the Masons Beans products were only launched one year ago, it has already had great success and publicity. The product has been shortlisted as the…

Teaching Note STARBUCKS- GLOBAL BRAND IN EMERGING MARKETS Synopsis Howard Schultz, the man who took Starbucks from a few stores in 1980s to a global company spread in more than 75 countries, stepped down from Chief Executive Officer (CEO) position in April 2017. His successor Kevin Johnson had a big legacy to carry with him together with newer challenges coming up in business. With his technology background and a decade old association at board level with Starbucks, Johnson was in a good…

Kieślowski as a technician - Trois Couleurs: Bleu, Blanc & Rouge case study Kieślowski discusses about a close up shot of a sugar cube that is about to fall into the coffee in the film, Bleu. He further explains the purpose of the shot and its relation to the character’s emotions. It is somewhat a point of view shot of the protagonist. Her focus is all on the sugar cube and coffee, nothing else matters. The sugar cube is her form of escape, shutting everything out from her immediate world,…