Douglas Coupland

Executive Summary As people have shoved from industrialism to informational system, establishments haverevised to the new atmosphere of express change, pervasive use of IT and communication technology, and fast admittance to knowledge. As a consequence, societal structures and managerial forms have rehabilitated. Adding to that, new generation is entering the workforce, popularly called as Gen-Y, and is basically geeks in technology. Unlike other generation, Gen Y has…