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    Two-step flow model is a model developed by Paul Lazarsfeld and his colleagues in the 1940s. This theory states that media influence, the information we receive from the mass media, often works in two stages. Firstly, media content like facts and views are picked up by opinion leaders in different groups. They can be friends, workmates, movie stars, politicians or anyone else who is considered influential and they usually have the respect of opinion followers due to their status in social class.…

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    Mediation Analysis Based on the conflict situation of Kachin inter- and intra-ethnic conflict, they cannot trust each other and there have never negotiated for any misunderstanding of issue and dispute in parties. In order to the conflict situation of parties they need the third party mediator who can assist and facilitate among them to negotiate and reduce the tension reach agreement. “Mediator can support the conflict management process and advice the parties in dispute. Parties in dispute…

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    Imagination Importance

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    Without imagination it would be almost impossible to live. Imagination plays an important role in our lives. Our imagination helps us to do many daily tasks in life. Without imagination it would be very hard to complete daily tasks. We use our imagination when we dream, invent, and learn. Although imagination seems like a small ability, the ability to imagine is very powerful. If we didn’t have an imagination we wouldn’t be as motivated because our imaginations helps us to picture ourselves in…

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    Nowadays, many companies seek for consultation and advice on how to create a good organizational communication as they aware of the value of communication in an organization. Communication is the cement that integrates the different departments of an organization (Marin L, 1997). A good leader should use communication as an important strategy to achieve the objectives of the company, to lead and motivate the staff, to resolve conflicts, to pass on instructions and decisions, and to evaluate…

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    Treisman Attention Model

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    ATTENUATION MODEL Our sensory systems are continually bombarded by sights, sounds, smells and other signals from the external environment. From moment to moment one possible train is taken to exclusion of many others. Some internal or external events dominate consciousness and others are barely noticed or not noticed at all. Attention refers to selecting certain stimuli from among may and focusing cognitive resources on those selected. Selective attention In real life, hundreds of stimulus…

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    2. Getting Acquainted People in different occupations differ from each other in many important ways (Erickson, 2003:25). The work we do reflects much of our pasts, such as schooling and family background, and this shapes the ways we live, such as tastes and lifestyles (Erickson, 2003:25). As a clinical sociologist, one needs to be more accurate when perceiving the client – individual, groups and organisations, the more useful the sociological contribution (Lee, s.a.:165). In an organisation,…

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    Fly Ash Analysis

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    Figure 2. 3. Role of fly ash in concrete + Source: NTPC (2014). 2.3.4. BENEFITS OF USING FLY ASH IN CONCRETE 2.3.4.1. WORKABILITY OF THE CONCRETE Fly ash particles are spherical in shape with high fineness and low carbon content this reduces the quantity of water required for a given slump (Zulu, 2014). This means that a mix with Portland cement would have a higher water content of the same workability compared to the fly ash mix. It is estimated that each 10% of fly ash added…

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    effectively due to a language barrier or other communication hurdle, free of charge. This standard is practiced at my facility with a policy under language services for patients with a language barrier, hearing, or speech impaired. The…

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    effective communication, and teamwork, I have also learned the value of my education and the importance of lifelong learning. Skills Developed and Strengthened at Athens State As a new student at Athens State University, I learned it is essential to learn and utilize the various technologies used by Athens State University in addition to the different technologies required for many of the different courses. Some of these technologies included Blackboard for course work and communication with…

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    What is communication? To some people it is the greatest skill that one can own; to others it is the first and most important ability that one can encounter. They say that it is not only a process of exchanging information but an expression of thoughts and feelings. Nevertheless, Can communication have a barrier? Throughout my life I have notice that communication plays a big role in a person’s lifespan. It not only portrayals our messages but, it can also miss transmit our sayings inadequately.…

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