Digital Negative

For GEICO, the marketing and advertising is strong. The only recommendation is to integrate a market penetration strategy to better promote the diversity of the company products, which in this case are the insurance policies. Many customers, even customers of GEICO are unaware of the life insurance, travel insurance and even identity protection the company offers. GEICO should encourage existing customers to consider the variety of policies through increased advertising and additional…

Apple's "most personal device yet" is soon to be released. Online tech news sites are buzzing with assumptions and predictions on the Apple Watch since the release date is coming up fast. On April 24, the long wait of customers who have pre-ordered this revolutionary gadget will end. The first orders are supposed to arrive within the week, although stores will not be offering the item until June or July. This piece of technology will be available in selected countries, which are Australia, Hong…

Visitorz: Mobile Services Possible Upgrades and Forecasts Visitorz.co.uk Introduction Everything’s gone mobile right now and no one can stop it from growing. We’re now on the age of mobile. People are now using mobile phones not only for calling or texting, but also for gaming, music, recreational activities and the likes. People are diversifying mobile phones into “all-in-one” tool that could cover pretty much everything that we do every day. This is why lots and lots of people are…

Justin Han, Nathan Hsu, Renny Kim Mrs. Heesch H. British Lit. G-1 23 January 2018 The Cellphone Right In our modern society, our lifeline is our phone. Indeed, in restaurants, at school, sports events, everywhere we go most people have a phone. To many, their lives may depend on it. The age of cell phone initiation is becoming younger and younger with 30% of 10-year-old Spanish children have a cell phone; the rate increases to nearly 70% at age 12 and 83% at age 14. There have even been new…

Iphone: How To Use It To Its Potential Unless you've been living in cave, you probably have heard of the iPhone. The device has changed the way we view cell phones. This article will address a few tips and hints that will help you use all the features that the iPhone offers to its owner. If you own an iphone, you should purchase a phone case immediately. The last thing that you want to happen is for your phone to explode into pieces because you did not protect it properly. Landing on concrete…

Brain Hacking “Is Silicon Valley programing apps or programing people?” (Cooper) The answer to this question posed by Anderson Cooper appears to be the latter, as efforts to thwart high focus on engagement instead of necessity of app use alone is frowned upon by developers. Devices are designed to be addictive and keep us engaged regardless of the unknown impacts they might have on individuals and society. It was studied that people check their phones at least every 15 minutes, even if there…

Humans have fixed problems in their lives for over 200,000 years. From these problems inventions have sprung. From the most simple progressions, like the humble printing press, to larger, more complex devices like the mobile phone, humans have been innovating since the beginning of their time. Inventions help the human race, but does that automatically grant them beneficiality? On the contrary, scientists are proving otherwise. Accordingly, the creation of greenhouse gases has led to the world…

argues that mobile phones have negative effects on closeness, connection and conversational quality when mobile phones present in family communication. The presence of cell phones during family conversations influences the relationship of the family and individual's face to face communication skills. Drago, E. uses two methods to get back the results of his research. She conducts field observation and a survey to see how mobile phones and other technologies have negative impacts on American…

1. According to a recent Nielsen survey, there has been a significant increase in the number of consumers 65 years and older using smart phones. How can Walgreens take advantage of this demographic as the company expands its online retail presence? Walgreens is taking advantage of the senior demographic by expanding its retail presence through mobile devices. Many of the Apple products are easy to operate, therefore allowing the older generation to have the retailer at their finger tips. Along…

According to Warden (2016) “four out of five consumers use smartphones to shop.” Going digital includes people physically shopping for and buying items while on a mobile device. All of the digital platforms I have discussed have mobile apps that can be accessed via a smartphone. The numbers show that an age bracket between 18 and 34 purchase more products on their smartphones than any other…