Derek Jeter

audience’s attention, and using a catchy song in the mist of it all. One strategy Gatorade uses to reel viewers in is the use of star athletes consuming their products. In this ad, you can see professional sports players such as Derek Jeter, Cristiano Ronaldo and Dwayne Wade drinking the product in order to enhance their performance. From the beginning, Gatorade uses visuals portraying “hard work”. The first example is Dwayne Wade in the gym putting all of his effort into…

Success Story, 2017). As a result, Nike began designing apparel and endorsed other international teams like the Brazil football team, and the Men’s and Women’s US soccer teams. Nike continued to sign celebrity endorsements to include Tiger Woods, Derek Jeter, LeBron James and many more. Today, Nike has 58% of the global market for athletic footwear and 42% for their apparel, equipment and accessories. These accessories include bags, balls, eyewear, timepieces, digital devices, bats, gloves,…

professor who gave 3 conditions to be met in order for it to no longer be needed and he proves how society has reached that point already when he says “Today interracial marriage is commonplace; few would hesitate to trade places with Oprah Winfrey or Derek Jeter; and in 2008 and again in 2012, Americans elected Barack Obama, the first black president.” Meaning that diversity has already benefited this country and will probably continue to do so in the future without the help of Affirmative…

Kobe Bryant is one of the most recognizable names in sports. His prominence in basebatball for the last two decades has helped him reach the pinnacle of celebrity status as an athlete. Well, and the fact that he’s played in Los Angeles, home of the strongest spotlight and the brightest stars in America. Kobe, known simply by his first name to even those who haven’t watched a second of basketball, is mentioned with Michael Jordan and LeBron James as the faces of the sport in the last 20 years. So…

The athlete I choose to do is Mark Teixeira. Mark Teixeira is a 34 year old First Baseman and Designated Hitter for the New York Yankees of Major League baseball. Mark Teixeira was drafted 5th overall in 2001 by the Texas Rangers, the team in which he would eventually make his major league debut for in 2003. In 2007 he was traded to the Atlanta Braves of the National League and then was traded to the Los Angeles Angles of Anaheim the next year. Teixeira would settle down in 2008 when he signed…

bat for Browning from a single piece of wood. Browning got three hits with it the next day and the “Louisville Slugger” was born. Since that time, baseball legends like Babe Ruth and Lou Gehrig to modern-day greats like Alex Rodriguez and Derek Jeter have all swung Louisville Sluggers. Sixty percent of all Major League Baseball players’ bat of choice is a Louisville Slugger. It is the official bat of Major League Baseball. Over the last 120 years, the game of baseball, and…

Gatorade, one of my favorite drinks, is one of the most well known sports drinks in the world. It is sold in over 80 countries and has been around for half of a century. Many well known athletes, such as Dwight Howard and Derek Jeter sponsor Gatorade, which help it to sell 100 billion ounces every year (10 Thirst Quenching facts). However, it made me wonder, what ingredients were in Gatorade, and how healthy they are. Surprisingly, there are many ingredients that go into the drink. Ingredients…

Why is gaming considered as a sport? Gaming is a worldwide phenomenon now that keeps getting bigger and bigger every day on multiple consoles or computers. But now everyone is thinking is it going to be considered a sport. Well in some parts of the country and outside our country it is already considered one. Sports are a physical activity that is engaged in for pleasure (“Sport.” Merriam-Webster.com.) Its other definition is a particular activity (such as an athletic game) so engaged in…

media. Should women show a little skin to promote a brand or themselves and their sport? Although this paper is about women and the things they go through to remain thin, I have to say that men have been sexualized as well. Sports players such as Derek Jeter, David Beckam, and Rafael Nadal have all been part of the pretty boys in sports image. With respect to Wimbleton female tennis players have been playing in small colorful outfits that make them stand out in the courts. The sexualization of…

life in general. His roster includes more than 500 professional athlete superstars from virtually every major sport, including baseball, soccer, basketball, football, hockey, golf, and tennis. Steiner has signed sports greats like Mark Messier, Derek Jeter, Jeremy Shockey, Chad Pennington, Sandy Koufax, Mia Hamm, Walter Payton, Muhammad Ali, and Mark McGwire. Steiner also shares his own principles, and the business philosophies that helped him build his company from a $4,000 initial investment…