Demographic profile

marketing strategy where a firm divides its large target market into smaller units with common similarities. Consequently, it designs and implements strategies to gain them. The different styles include: Demographic Segmentation This involves the analysis of characterization that may provide a profile or picture of customers’ family life cycle, age, or income. Elite consumers will prefer expensive and luxurious items. In regards to this preference, the company should provide quality and…

but restaurateurs face many claims on their time and often neglect social media, which can be time-consuming and indirect ways of marketing. Social media campaigns attempt to connect with customers who have similar attitudes or attractive demographic profiles instead of trying to sell people on an idea, concept, product or point-of-view. However, the results can be spectacular, long-lasting or viral phenomena when restaurant marketers do social media marketing correctly. Successful marketers…

An increasing amount of indigenous communities and organizations are adopting information technology tools to organize and store their knowledge. The term Indigenous Knowledge Management is used to describe the tools developed at the Distributed Systems Technology Centre (DSTC) in Australia. According to Jane Hunter (2005), the goal of these Indigenous Management tools is to “enable Indigenous communities to capture, control, and share their knowledge within local knowledge bases according to…

Brooklyn community district 16. The community health profile as of 2015, in Brownsville alone the total population is 86,377. The black population makes up seventy-six percent, Hispanics twenty percent, 1% White, 1% Asian and 2% Other (p.2). Twenty-nine percent of the population range from age of 0-17. Thirty nine percent range 18-44 years of age and 32% 45-65+ (p.2). The Demographics of its population…

sales of coffee have included: perceived health and dietary effects, cognitive and mental performance, functionality, introduction of varieties of coffee (single cup, ready to drink, and iced), median income of consumers, and changes in consumer demographic have all contributed to the sales and marketability of coffee products. Undeniably, the variety in coffee products produced, has led a great deal of growth and opportunity for coffee retail sales to continue grow in the years to come.…

Cintas is the leader in the uniform industry, offering services that are highly specialized to businesses within North America. These highly specialized services provided to customer range from uniforms to fire protection. Cintas Corporation was formerly known as Acme Wiper and industrial laundry. It was developed in 1929 by Richard “Doc” Farmer. Farmer initially started the small business to help clean rags for local chemical companies. Over the years Cintas is providing uniform services to…

consumer. Among these four types of spokesperson, we are inclined to choose celebrities especially movie stars to grab the attention of consumers who are not decisive in choosing between different brands of coffee. Further, to help build the high-profile image of our brand, we’d like to invite Caroline Celico Leite who is a Brazilian socialite and married to the famous football player Kaká. Her delicacy and beauty suggest the taste of the brand; her husband and reputation remind people of…

customers. In addition, a business keeps developing by keeping in mind certain demographic factors and target customers, for instance, the luxury products are targeted towards the high profile or high income group of customers. Again, the psychographic factors determine the target market, like, offering products or services to customers of certain lifestyle. For this target market, the marketing plan needs to detail the profile of customers so that the messages are delivered to the right…

The modern era of social media has facilitated change in the business world. Social media are applications and tools that allow users to create, share, or exchange information, career interests, ideas, and pictures/videos on social networking sites such as Facebook, Twitter, Instagram and LinkedIn. According to the 2010 United States Census, there are approximately 80 million millennials in the Unites States. The following analysis will discuss the impact of social media on millennials in…

Thailand Analysis Demographic Thailand’s population registered at 68.2million in 2013. Because of their middle class growth, this has presented greater opportunities for New Zealand education providers. These opportunities are in response to a growing trend in Thai students, as more of them are seeking to undertake international tertiary education. 24,491 Thai student studied overseas in 2012, with only 2% of them studying in New Zealand. The alternate countries Thai students chose were, the…