Demographic economics

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    operations of the business as it actively deals with the employees (sing 2013). It can be conjectured that it is the external factors of human trends that affect the business environment the most which could be brought about by natural, political economic changes. Another big impact is due to technology, which is implemented at varying levels by different companies; the employees are effective users at varying levels (Abebe). Technology also impacts the production processes in companies thus…

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    has a huge selling market. The companies involved try to establish a competitive advantage by adding new features to their products. In order for marketers to form these advantages, they look at internal resources, environmental context (social, economic, and technology trends), relative strengths and resources of competitors, as well as needs and wants of customers (Walker and Mullins). The Market for mobile telephony has become an attractive one. Consumers have become very reliable on their…

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    On October 18th, 2017, former Secretary of Labor, Robert Reich, came to Western Kentucky University to speak on the state of our economy. Reich began by discussing how the unemployment rate is down, the stock market is up, and there appears to be economic growth; yet, people are still unhappy (Reich, 2017). The reason for this unhappiness, Reich claims, is because we are paying attention to the wrong indicators. For one, the labor participation rate is very low. This indicator takes into account…

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    Shampoo Case Study

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    such as social(outside influence on purchase decision either directly or indirectly), cultural(consumers-culture, sub-culture, social class), psychological(motivation, perception, attitudes, beliefs), personal (activities, interests, opinions, demographics)factors and it is important for researchers to discover the real or most influential factor that control consumer purchasing behavior. The aim of the research is to find out what are the factors that influence consumer behavior in buying…

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    Consumption categories are formed mainly on the basis of the commodities involved. Broadly speaking there are two categories: Food and non-food consumption. (a)Consumption to gratify hunger and thirst needs is food consumption. (b) The consumption that is not related to the above but meant for satisfaction of health, education, travel and recreational needs is regarded as non-food consumption 1.2 Nature of Consumption The dynamic nature of human needs gives consumption a dynamic character. Human…

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    Case Study: Boca Raton

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    Economic, geographic, demographic and socioeconomic factors have greatly influenced Nordstrom. Economically, people in the Boca Raton area tend to have a salary of $75,000 to $100,000 compared to others. This means that the income they receive is above people in other areas. This allows people in Boca Raton, to buy goods that are in the higher price points offered at Nordstrom. By having a limit on income, it would be hard to buy these products. Running in a high-income city is…

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    Cummel's Five Stage Model

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    A community like Oak Grove has all of the ingredients for a conflict to occur given the right set of conditions. A geographically isolated community with two identifiably disparate economic groups with differing interests is ripe for conflict and requires only a divisive issue to spark it ("Oak Grove Neighborhood Improvement," n.d.). The issue of commercial development in Oak Grove is a perfect issue to set the stages of conflict in motion. The Oak Grove Neighborhood Improvement Association Case…

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    Scotland's Pestel Analysis

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    the UK (Day and Klien 2000: 238). According to Dr Bobby Mackie, At the time of writing (March 2013) Scotland’s public services are facing an unprecedented upheaval as a consequence of a range of influencing factors including political changes, the economic recession, changes in Scottish society and the impact of technology on public…

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    At the present stage of economic development of innovation is a key factor in determining the scope and effectiveness of the business and ensure the competitiveness of companies. One of the major economic categories, reflecting the state of innovation activity is the concept of innovation. The evolution of the innovation development theory highlights the lack of consensus regarding the interpretation of the term "innovation". The essence of this category is revealed through the importance and…

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    Macro Pestle Analysis

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    PESTEL analysis of the macro-environment There are many factors in the macro-environment that will effect the decisions of the managers of any organisation. Tax changes, new laws, trade barriers, demographic change and government policy changes are all examples of macro change. To help analyse these factors managers can categorise them using the PESTEL model. This classification distinguishes between: • Political factors. These refer to government policy such as the degree of intervention in…

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