Data mining

i. As of 2014, Global Pharma sales had reached over a trillion dollars, and they are continuing to climb every year. With the advent of electronic medical records, the era of data driven marketing by Big Pharma has come under several ethical issues. With patient’s data being readily available for purchase by Pharmaceutical companies, their drug reps can pinpoint which doctors to approach, and which drugs they should approach them with. Drug reps generally only approach doctors that write a…

Central’s committee is trying to find a way to predict high risk patient groups. They want to take patients from these groups and apply intensive treatments. This paper will discuss process that Central used, additional processes that could be used, how data can be used to guide clinical practice, and the application of this case to another clinical environment. Central’s Process The committee first makes a determination of what disease process they want to focus on. After this has been…

product, target consumer, or competitors faced in a particular market segment. Market research methods are commonly broken down into two broad categories based on the type of data involved. These are known as primary data, which is data gathered specifically to research a particular situation, and secondary data, which is data which is already in existence, either from internal or external sources, that has been gathered for other purposes but can be applied to the issue currently under…

Predictive analytics can be used which allows businesses to extract big data and analyze it to better understand customers. This analysis is a game changer for businesses because it allows them to make predictive models that will help them serve their customers better. This business strategy is important as it provides the data they need to make predictions for the future and it gives them the ability to modify when results are affected. In order to take this strategy into consideration, firms…

1.1 Special Characteristics of VANET VANETs are specially characterized by special distinct features [8], listed as below. 1.1.1 High Dynamic Topology VANET have high mobile topology [8]. The communication joins between nodes changes quickly. Correspondence between two nodes stays for less time. For instance if two vehicles moving far from each other with a velocity of 25m/sec and if the transmission reach is around 250m, then the connection will last for just 5 seconds ( 250m/50ms-1). So this…

two colleagues in two different business units: Development Operations (GIP) and the Business Analytics & Insight (GEP). Overall, it is evident that Pfizer, as a consequence of being a heavily regulated pharmaceutical industry, must use scientific data to ensure that the products we make are safe and effective. My assessment concluded that, as expected, there are many moving parts to getting a product out in the market and that Pfizer is using analytics as a competitive advantage. The assessment…

that it allows to use very detailed processes than can give a very exact information about product, service or system that it is used for. However, on the negative side it is a long and time-consuming method as it involves gathering large amounts of data from throughout the supply chain or purchasing expensive databases. Approximately it is taking between 3 and up to 12 months for determining full results. Also, it is individual for each product, service or system, therefore it does takes a time…

2.1 The Proposed Work The objective of proposed research is to study and analyze the presence of suspicious network traffic behavior of every categorization attack instance along with normal network traffic pattern collected from modified KDDCUP99 intrusion dataset, as appeared in the form of modified dataset sizes deployed in experimental work. The methodology is enhanced with the hybrid approach, i.e. determining the evolutionary computation technique combine with supervised machine learning…

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recording and storing information, a means of analyzing locational distributions and spatial patterns and a method of presenting information and communicating findings. In addition, a map can convey spatial concepts more effectively than mere tabular data and textual descriptions. However, an improper or careless map-making process may deceive the map reader no matter that it is intentional or unintentional. There will be a discussion…