Courtyard by Marriott

with its modern roots (Salmon, “Concrete Jungle”). The building itself is structured largely around a central courtyard space, which merges interior with exterior to create a closed off, separate space that is still open to the sky. Through…

Assignment #1: Hospitality Marketing 1. List the TOP 10 hotel groups in the world and their brands. - The TOP 10 hotel groups are: • Marriott International/ Starwood Hotels & Resorts: + The Ritz-Carlton, St. Regis Hotels & Resorts, JW Marriott, Westin, Courtyard, aloft, Marriott Hotels, Autograph Collection hotels, Four Points, Moxy Hotels, Edition, Sheraton, Design Hotels, SpringHill Suites, Marriott Executive Apartments, the Luxury Collection, Marriott Vacation Club, Renaissance Hotels,…

6. COMPETITORS As stated above Hilton has 4 direct competitors in their industry. These competitors are Starwood Hotels, Choice Hotels International, Marriott Hotels, and InterContinental Hotels. These 5 major hotel brands are all very competitive since no group has more than a 20% market share. But each hotel firm has their individual strategies in order to best compete against their rivalries. Hilton has easily recognized their competitive strategy as one of broad differentiation. They seek…

Profit rate for a hotel is its net present value divided by its cost. Company Background Marriott Corporation began in 1927 with J. Willard Marriott's root beer stand. Over the next 60 years, the business grew into one of the leading lodging and food service companies in the United States. Marriott's 1987 profits were $223 million on sales of $6.5 billion. See Exhibit 1 for a summary of Marriott's financial history. Marriott had three major lines of business: lodging, contract services, and…

Shalimar Hotels is a chain of 4 star hotels which has hotels in Rawalpindi, Lahore, and Peshawar. This is a Pakistani, family owned business and is the leader in terms of market share in the 4 star hotel segment in the country. Typically, the chain’s hotels have >90 % occupancy in lean months and 100% occupancy in the holiday season with heavy advance bookings. Shalimar Hotels are appreciated by customers for their affordable room rates, excellent food (recently won The Asian Hotel Food…

Span Tower Spreads its Banner Over the Sky. Span Tower, the proud flagship brand name of Span Engineering (Pvt) Ltd, has provided comfortable, luxurious and affordable apartments complexes to its clienetel for over a decade. The company has 12 completed projects under its wings and several projects under construction. Span Tower 19, located at Number 209, Quarry Road, Dehiwala, is one such upcoming project. The foundation laying ceremony for the apartment complex was held on the 14th of July…

. Versailles is the site of the Palace of Versailles. It is one of the most storied buildings in the history of France. It was initially built as a hunting chateau by King Louis VIII in 1624. In 1669, King Louis XIV started looking for a grand site where he could manage the affairs of France and control the government. He settled on the hunting palace and developed it into the world’s largest palace. Moreover, the King intended to build a governmental center apart from Paris. B. The palace took…

Did you know that the Clinton park has one of the largest horse stables?Horses are very interesting animals and should be treated nicely because horses are very smart. Horses are like people they need food,water,and a home just like us. so you should always treat horses nicely. because not all of them have nice homes. Did you know The Clinton park stable holds 39 horse carriages and 78 horses? There are 68 horse carriages altogether in new York city. so the Clinton horse stable holds more…

The Oberoi group was founded by late Rai Bahadur Mohan Singh in 1934. The first Oberoi Hotel came into existence by converting Maharaja’s palace in Srinagar and converted it into “The Oberoi Palace Hotel”. Since then the Oberoi Hotel chain is growing, marking a luxurious mark at each step. Product The Oberoi Palace Hotel in Srinagar, Kashmir was introduced by leasing Maharaja’s palace and converting it into a hotel in 1956. After that the company started its flight services in 1957. The first…

Company Profile Conrad Hilton founded the hotel in 1919. Dallas Hilton was the primary hotel to put up with the name Hilton in the year 1925. Hilton Hotel is one of the leading hotel brands in the world. It places importance on business and leisure time travel within the locations of the major cities on the globe. The hotel positions its business near airports and holiday resorts in popular destinations all over the world. The company has many partnerships with many airlines and car rental…