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    Corporate Finance and Applications Fall 2016 Professor R.A. Michelfelder, Ph.D. 52:390:310 December 14, 2016 Due: Tuesday, December 20, 2016 11:59 PM by Email FINAL EXAMINATION Please briefly respond to all of the following questions on each page. There are 6 pages of questions. This is a take-home examination. All responses are to be in your own words. This examination is due on Tuesday, 12/20/2016 at 11:59 PM and there are no exceptions. Any late submittals will result…

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    product trials. They can organize wine tasting festivals and offer free wine tasting of couple of wines so that people are aware of the brand and the taste to make a mark in people. The other tactic is promotions. There will be the need for discount coupons, sales, and contents. The other tactic is loyalty programs. This will require Bernie to offer rewards in various forms to the customers that demonstrates loyalty and repeat buying of a product. The other communication tactics includes…

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    Jollibee One of the strengths of Jollibee is their product that is local styled food catered to the Filipino’s preferences. They are constantly adding its product range on top of their popular favorites menu in order to allow its local customers to experience the traditional Filipino way of having local flavored taste in a comfortable eating. Another strength of Jollibee is their location. They instill in the minds of their consumers a place where they could enjoy eating fast foods and they…

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    The Wage Gap In America

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    essentials such as food, housing, electricity and transportation, and non-essentials like eating out. Look at the essential expenses and decide if there's any way you can save money, such as switching to a cheaper phone service provider or using coupons to save on groceries. Meanwhile, look at non-essentials that can be drastically reduced or eliminated…

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    and odd jobs provide for a meager, temporary solution, but for the problem of poverty, there must be a drastic change in order to make a difference. Work is scarce, gas prices rise. Homes are lost, and motels become too expensive. Food stamps and coupons sometimes simply are not enough. Children, such as the three girls, are forced to discover ways to pretend they are not hungry, or to ignore the craving for fast food or for vegetables or simply for a full meal. Often times, healthy foods such…

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    Coke Imperialism

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    On August 5, 2003, Coca Cola – the leading manufacturer, marketer and distributor of non – alcoholic beverages was faced with a grimed situation as CSE (The centre for science and the environment) issued a vilifying report against 12 major cold drink brands. The report stated that these brands sold near Delhi contained fatal pesticide residues. Apart from this, it was also alleged that the company was extracting water from ground water sources which led to water shortages, it was discharging…

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    Papa John’s has been a brand name for more than 30 years and currently holds the number three position within their competitors. Founder, CEO, and spokesperson John Schnatter opened his first Papa John’s establishment in 1985 in Jeffersonville, Indiana. Between 1986 and 1992 Papa John’s had grown to 100 restaurants, and by 1994 he had opened his 500th restaurant. Today in 2015 Papa John’s has 4600 restaurants worldwide with 1200 International locations in 34 different countries. (The Papa…

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    Sephora customers know they will be delivered promising service and the best merchandise. - In competitive advantage towards L’Oréal, Sephora provides better customer service and better reward program. As L’Oréal does not give access to most of their coupons and offers to members whom are not on top of their customer pyramid. - In the end, more customers shop at Sephora instead of L’Oréal because of better products offerings, better customer service and their well-established e-commerce.…

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    Case Study Of Kohl's Store

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    Alongside the mannequins you will conveniently find racks of that brand’s clothing. There may even be coupons conveniently going on, exclusively for that brand. Think it’s a coincidence? It’s not, as Malcolm Gladwell mentions in his article The Science of Shopping “the season’s hottest new styles… are usually displayed… in front of the entrances… because…

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    Cbd 120 Global Business

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    Throughout the course, CBAD 120 Global Business, I believe that I have learned many different concepts that not only stuck with me, but that I can apply to real world situations. In the class we learned everything that it takes to build a business and everything that goes into starting a business. We learned key concepts from creating our business, attending a retreat, and lectures taught by Dr.Keene. Having the opportunity to create a “mock” business was a great learning experience. While…

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