Communication design

Ever since I was a kid, I was fascinated with skyscrapers and the physics behind them and their height. After finishing the career cruising career search, I realized I can incorporate my love for building and architecture into the navy. After completing the career inventory test, two careers selected for me were architect and Naval Architect. The careers Architect and Naval Architect have many similarities in overall description, working conditions, and the skills needed to pursue each job. Yet,…

Human beings have a natural tendency to be victims of conformity. Conformity is matching ones behaviors and beliefs with the people around you. The reason why it is so common is that people do not want to be outcast for being different, they want to be accepted and advertisers know this. When a person makes a decision, it is done considering both the objective information, advantages and disadvantages, and what others might think. People are inclined to choose and do the things that they believe…

The slogan used by Lever’s Wisk liquid detergent “Ring around the Collar,” was long running on television and considering a contributing factor to the success of the company. Although successful, the slogan was consistently viewed as boring, silly, and irritating by consumers. Wisk liquid detergent is a good example of how a campaign overwhelmingly viewed as negative does not mean the campaign is unsuccessful. When examining the Facet Model of Effects, it is clear that Wisk relied on the…

A range of techniques can be used to advertise a product, person or idea to a specific market. The analysis of two contrasting advertisements – I Am Jamie Oliver JR. by Nikon and Elegance is an attitude by Longines – assists in the evaluation of the effectiveness of each ad. In the case of these two adverts completely different products are being promoted to the same target audience, the audience being families, and as for the products; Nikon is selling a camera and Longines a watch. Even from…

After watching The Persuaders, I have learned many techniques and how much actually goes into advertisement. What I found very interesting is the number of different groups advertisers try to target. I learned about the amount of time and effort that goes into every detail. While watching the video I realized how much companies actually advertise. It almost seems as if companies have to advertise to stay relevant. From watching the video you learned how much advertising is integrated into our…

There are two companies that come to mind when it comes to identifiable messages to the market. Dove soap would be my first example. Their message since the beginning in 1957 has been to provide a new clean and leaving the skin moisturized in the process. As time went by and social issues emerged, Dove made it a point to stand for "real women" and be a force in the movement to raise the self esteem of their customers, men and women alike. Thier marketing strategy does differ when it comes to…

Advertisements just pay celebrities to be at the business so they can to the advertisement, they might not even like and/or use the product. Sue Jozui in her passage argues that we should boycott advertisements that use paid celebrities that may not use the product being advertised. The office support your proposition by first revealing what is going on in the advertisement business. She continues by justifying what she was just informing us about. And wanting them to join her on her side…

better healthcare for people. For hands on experience in biomedical engineering, I joined Engineering World Health (EWH), an organization that uses engineering skills to improve global health. There, I am learning how to implement the engineering design process to make a device for solving a health problem in a region. From the experience and knowledge I have learned and am learning, I am confident my skills will benefit the Biomedical Engineering Department and myself in the…

working on the project of Mediatheque, he start to use “blurring” term to describe his architectural theories. Image 8 Due to the development of modern technology, people start to complete more complex tasks with the help of technical devices. Communications between individuals are no longer limited in conversation or body language. Human body extended by modern mechanical technology. The experience of the body effects the purpose and way of using specific technology to achieve his aim and…

is already evident. In the design process, it appears that everyone has ideas to contribute, but the bulk of the initial work comes from James, who is excited and outspoken, Joe, who is very logical in the construction, and me, who attempts to question the design around the constraints and measurements. With brainstorming out of the way, Carlos’ leadership style is exemplified. From our work, he is able to focus the rest of us into committing to an idea when the design process is getting too…