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    Introduction Travel agents have always been useful, but there was a time where the travel agents were no longer use as before. I decided to make some research on travel agents. Over the years travel agents have increased and in demand slowly but coming back. The reason I choose to research the increasement of travel agents was because I also want to plan a trip by myself for a group of friends and I after college. This might be a difficult task but good research and planning will pay off. Saving…

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    Advertisements are information that are intended to influence and prevail on their audience. Their purpose is to raise recognition of their commodity in the individuals whom they aim at, and to publicize the advantages and benefits of purchasing the product. Advertisements are seen and heard everywhere throughout our daily lives. The drive to work/school, watching TV and listening to the radio. You are being persuaded almost everyday of your life to buy or try out products without even realizing…

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    hotels and flights at the same time with a discounted price. These features have led to “19.5% of travelers booking through online travel agents” (Statistic Brain) and out of those users “47.2% purchase the package deal” (Schaal). Why wouldn’t travel agencies be going under; when websites are laying out the deals and making it possible for people to book their vacation in…

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    Now serving children of all ages, they will be subliminally coaxed into buying the newest unhealthy fun food, and yes there is a prize inside! The tactics of television advertisement have become the driving force behind not just the United States food industry, but many countries around the world. Particularly in the United States, these major food companies target the most influential and vulnerable, children. Consequently, how does the emphasis on food advertisement in television affect…

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    Tourism, according to United Nation World Tourism Organization (Tourism Glossary, 2014), is “a social, cultural and economic phenomenon which entails the movement of people to countries or places outside their usual environment for personal or business/professional purposes. These people are called visitors (which may be either tourists or excursionists; residents or nonresidents) and tourism has to do with their activities, some of which involve tourism expenditure.” The first thing that needs…

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    Yatra Case Study

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    Yatra.com is India’s leading online travel company. Positioned as a brand that believes in "Creating Happy Travelers", we provide information, pricing, availability, and booking facility for domestic and international air travel, hotel bookings, holiday packages and bus and railway reservations. We offer a host of travel services designed to make business and leisure travel easier. Based in Gurgaon, India, Yatra.com is a one-stop-shop for all travel-related services. A leading consolidator of…

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    The Unexpected Moment What type of accommodation do you prefer while travelling? Do you like to stay in a hotel or resort, or do you prefer to stay in a hostel? Travellers search the accommodation through the Internet and the companies like Airbnb create a new way to let people all over the word share their experience together. Gebbia explains how he started his business on creating Airbnb in Ted Talk. At the beginning of his speech, he shares his first hosting experience with a stranger that…

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    General introduction: Backpacking In general, backpacking is a self-governing, global, low- budget method for travelling. Its admirers, who backpack are called ‘Backpacker’. Who mostly travel for a longer time than normal tourists, visit diverse countries while on the road, which can take the months, sometimes years. We also have people who go camping, hiking and tramping in woods or outdoors, hitch-hiking their journey from a place to another and those with backpacks with switching between…

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    Abstract— The Hotel industry is a typical service focus business. It has been driven by tourism in Singapore for the past few decades. Facing intensive competition, hotels not only offer just a place to live away from home but a kind of customer satisfaction through expected services. Shangri-La Hotels and Resorts belong to the luxury hotel sector and a leader in the upscale hotel industry; it continues to face competitions from its rivalries. This paper discusses the Shangri-La Hotel and…

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    amount that customer agreed to pay. The Airline Company and Travel Agency are both in service business; however, the differences are in recognizing revenue. The firm should consider several factors when determining the amount of revenue to recognize by asking as the sale realized or realizable and has the sale been earned and appropriate accounting policy and term for the airline tickets. Revenue Recognition for a Travel Agency The most travel agents are commission based, and they need to make…

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