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Introduction Research Statement & Purpose: The main purpose or aim of this paper is “to develop and implement CSR initiatives for Gorilla Health Bars (GHB) to improve their reputation and financial position in the market.” Background: Gorilla Health Bars Pty Ltd (GHB) is a Victorian company that has been operating their business for four years through manufactures and delivers health-oriented snack bars made of fruit, cereals and nuts in the market. The company’s aim is focusing on providing…

Company Overview The proponents concerted to name the company as ECO LIPS Company. The title stands for Economically use of Coconut and other Organic and natural ingredients into a Lip balm that is Irresistable; just Plump and you'll Shine. This title specifically describes the company itself. It talks about the product and its main ingredient. This title distinctly describes the company and its management that aim to produce lip balm from pure natural ingredients. They are proving that it is…

Reebok deodorants provide a blend of floral and sporty fragrance which lasts long. It gives off a cooling sensation instantly when applied. They are easily available in the Indian market that too at marked down prices. Users of this product claim that it does not stain clothes in case of direct application on them. It is also suitable for applying on sensitive skin. 6. Nivea Nivea is a notable skin care company that offers innovative and high quality beauty and skin care products. The company…

Introduction Karex Berhad (“Karex”) started as a family business with a manufacturing capacity of only 60 million pieces of condom per annum. Today, Karex has 3 manufacturing facilities across Pontian, Johor, Port Klang Selangor and Hat Yai, Thailand together with a workforce of 2,000 employees with the capacity to produce 4 billion pieces of condom per annum making us the largest condom manufacturer in the world. Every region has its own regulatory bodies to monitor and approve medical devices…

NAME: JOBA JOSEPH JEGEDE STUDENTNUMBER: Y1612.130010 EXECUTIVE SUMMARY The review tries to look at the advertising endeavors of Frito lay organization in subtle elements. The part of promoting in Frito lay organization development can't be overemphasized, since confirmations around in the writing are showing that Frito Lay is an entrenched firm in the United States that produces nibble sustenance’s, for example, potato chips and pretzels under…

Shilts, Randy. The Mayor of Castro Street: the Life and Times of Harvey Milk. Atlantic Books, 2009. Randy Shilts' "The Mayor of Castro Street" is a biography of the life and times of the tragically assassinated San Francisco politician Harvey Milk. Shilts was the first openly gay journalist who expands on the life of Harvey, the first openly gay politician who became the face of the Gay movement arising in the 1970's in America. Throughout the book Randy brings up countless interviews and…

My beverage company's name is "Ronnie's Refreshments". The obvious significance of the company's name is it being named after the founder of the company, Ronnie Hoffman. However, the real significance of the company name is to: inform the customer of the products the company offers “refreshments” while allowing the company’s name to have a bit of a rhyme making it easier to remember, as well as a little catchy. At Ronnie's Refreshments, we will not sacrifice the quality of the refreshment in…

In this year’s Super Bowl, Budweiser ran an advertisement that called “Stand By Me,” which details the process and shipment of water to places in the United States were natural disasters have taken place recently, namely Florida, Texas, Puerto Rico, and California. Throughout the 60 second spot, we see the process and the work of the factories employees particularly the manager of the plant, Kevin Fahrenkrog, put into transferring the normal beer distributor into a water distributor. This…

In Mark Crispin Miller’s essay How To Be Stupid: The Lessons of Channel One he discusses how television ads and commercials are detrimental and useless to it’s viewers. These viewers he speaks of are school aged youth, forced to watch Channel One everyday while attending school. The ad’s promoted on the channel demonstrate unhealthy habits, unintelligence, and unrealistic ideas. In the essay Miller discusses the way people think while after and while watching these advertisements, what the ads…

“Win from Within,” the theme of what some people consider to be one of Gatorade’s best commercials. The commercial was first aired February 25th during All Star Weekend in 2012. All-Star Weekend, also known as the “All-Star Break”, is week of festivities, contests, and an All-Star Game. All-Star weekend is a week in February, in the middle of the regular season, to give all of the players a week to relax. Gatorade, the “ultimate” sports drink, is known for having the leading professional…