Coffeehouse

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    The 49th Parallel Roasters cherishes working with the same producers every year. A representative is sent to visit the plantations on annual basis to facilitate a positive change through feedbacks and the farmers are included in the discussion for solutions. This method emphasizes the non-hierarchical methods of engaging between producers and retailers and embraces the idea of solidifying partnership for the sake of cultivating a strong supply chain. For an example, in the video that features…

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    Introduction: The three brands chosen to conduct the taste test were Lay’s, No Name and Old Dutch. The company Lay’s was founded by salesman Herman Lay when he opened a snack food company in 1932 in Dorset, Ohio. Lay merged his company with Elmer Doolin, founder of the Frito Company in 1961. Since then, Frito-Lay became one of the largest snack food manufacturers in North America. The company No Name is a generic brand grocery and household products sold by Loblaw Companies Limited, Canada's…

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    1. Our Business logo is Hey! Yo! Cafe. Our company was built on the idea of being able to have a cup of coffee at a chill place and serves good quality coffee with a five-star customer service. It is simple and yet a catchy name that will catch the attention of our targeted customers and will stay in their hearts. We are located in Collegetown, OH downtown area. Hey! Yo! The cafe will be serving high-quality coffee, espresso, and lattes. The baked good offerings may shift with regularly…

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    Dutch Bros Coffee is becoming a very popular coffee drive-thru throughout the United States. A little bit of history about how this company started up, it all started in southern Oregon in a town called Grants Pass by two brothers Dane and Travis Boersma that happen to be farmers they opened up the first locally owned drive-thru coffee shop and now has more than 200 stores locations in Oregon, California, Washington, Idaho, Nevada, Colorado and Arizona. Headquarters of Dutch Bros Coffee is…

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    Hot coffee is a morning staple in the United States. But it often tends to go cold when you need to run to the bathroom or are putting your attention on something else for that matter. This is because of one word…. “Insuation”. On people’s morning commute they usually use plastic or metal to-go cups. That claim to have double-wall insulation. “The cheap ones with air between two walls do little to keep anything hot” (Carolyn Sherlock, 2012). So what’s the best solution, a glass coffee cup or mug…

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    4) In the past, Starbucks have faced similar issues regarding their campaigns. The way they handle situations in recent years has been by writing and posting news releases in their website after having knowledge of what the issue really is about. The red cup controversy was not the exception, after the video posted on Facebook by pastor Joshua Feuerstein commenting how Starbucks by launching during Christmas holidays a solid red cup with no design was against Jesus and the Christian faith went…

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    Cody Sansbury Mrs.Bickmore English 10 01.15.16 Controversial Coffee If you wake up drinking coffee, or not you should know the benefits and disadvantages. Coffee has many non beneficial attributes and should be avoided. While coffee may you smarter. The caffeine is addictive and the withdrawal can be a real source of anxiety and discomfort. Drinking coffee in the morning can affect the natural production of cortisol, and increased risk of heart attacks among young adults. A simple brewed…

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    Ad Analysis Questions

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    Ad Analysis Questions 1. Starbucks is selling their Pike Place Roast coffee and the idea that they express is their coffee is to make and saves a lot of time. The consumer would be able to interpret this message through the image of the hand mixing the coffee together. Another example, shown on the ad was the Keurig product. The consumer could assume that a Keurig machine is a fast and easy way to make coffee, supporting the idea of fast and easy. 2. In general, Starbucks is trying to market…

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    Coffee Shop Case Study

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    Suggest ways that you could avoid claims of disparate treatment. Disparate impact relates to the hardship created by the discrimination and is often used in age discrimination lawsuits. Disparate impact relates to disparate treatment, and a wrongful termination lawsuit may claim that the impact or hardship created plays a role in the discrimination. A greater impact proven to a specific group such as women or older employees may impact your business as well. This is certainly lots of things…

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    The Starbucks Corporation - Brief Description The Starbucks Corporation was founded in 1971 with a single store in Seattle 's Pike Place Market. In the beginning they were known for selling whole bean and ground coffee. Since their opening they started receiving more and more customers in just a couple of months. Their service and coffee was highly appreciated and well enjoyed by customers. And in a span of 19 years, their business grew tremendously and they had opened almost 5…

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