Coca-Cola Zero

Rebranding Strategy- Jamba Juice Jamba Juice is headquartered in San Francisco, California and “is the largest standalone smoothie chain in America” (Tribune Media Wire, 2015) Founded in 1990, Jamba Juice led the healthy drink movement. According to Google Finance, the company has 800 locations in 26 states. Its current products include “whole fruit smoothies, squeezed juices and juice blends, Energy Bowls, and a range of food items including, hot oatmeal, breakfast wraps, sandwiches, Artisan…

regular can of Coca Cola will sink in the water. The reasoning behind this involves the density of the two cans. Sugar or a form of sugar like high fructose corn syrup, will need to be used in a much greater quantity than a sugar substitute, like aspartame. This is simply because we need much less of aspartame to make Coca Cola the desired sweetness needed as we do with high fructose corn syrup. As we know, regular Coca Cola has sugar or high fructose corn syrup, while diet Coca Cola contains a…

If you're one of those people that have tried "everything" to lose weight, then chances are, you've actually come in contact with one or more products in this best and worst weight loss supplement list. Ephedra Ephedra contains an active ingredient called ephedrine that stimulates directly the central nervous system. Not only does it increase metabolism, it also increases heart rate and blood pressure. It can also lead to heart attacks, stroke, seizures, and heart rate irregularities. It has…

"The blue topaz has remained one of the most popular gemstones in the United States because of its vibrant blue color" (Branstrator). The blue topaz is the birthstone of those who were born in December. The blue topaz has also been a part of history, dating back to the Egyptians (Topaz History). The blue topaz is one of the most unique, fashionable, historical, and incredible gemstones on planet earth. The Blue topaz is found in the enormous crystals in pegmatite dikes (Topaz). Pegmatite dikes…

More than likely most of us have seen the commercials with the good looking, Isaiah Mustafa. First appearing on Television around 2010, these commercials have become some of the most famous and popular on Television and the world wide web. But what is so pleasing about these commercials? Just so we can answer this question, let's go back to the commercial that started it all. The commercial called" The Man that your Man could smell like." Now, even though this ad is completely unrealistic when…

The camera swivels around as a man suited up in a high-tech white suit and mask furtively sneaks through the forest. While holding a weapon, the man dive-rolls into the leaves chasing an unseen predator as the scene plays out. The actor sits down (the threat apparently neutralized), pulls off his helmet, shakes out his hair, and, naturally, grabs a Monster Energy Drink to…

The Nineteenth- Century Introduces a Soft Drinks Revolution by Coca Cola and Pepsi-Cola During the late nineteenth-century, two American carbonated soft drinks companies emerged before establishing its place as two of the world’s largest carbonated soft drinks manufacturing companies. Ironically enough, the founders of the Coca Cola’s and Pepsi’s formula were both pharmacists. Accordingly, pharmacist John Pemberton developed the Coca Cola’s formula by, who main reasoning of developing the…

granted and expect that it will always be there. However, this emotion is not always present in our world today. It is easily forgotten and goes unnoticed when it is lost, but when it is regained, its effects can’t be missed. In this commercial, Coca-Cola describes the true importance of love and how it can be achieved. It shows before and after glimpses of negative messages and situations that are turned positive because a little love is shared. Despite the many evils that are present today,…

Advertisements as a Genre Commercial advertisement is a genre directed to all people. Although all commercials fall under the same genre, there are many different techniques the author can take, depending on the purpose of the commercial and the audience that the author wants to reach. For example, an advertiser can take the celebrity approach and have a celebrity appearance in the commercial. This shows the audience that if the company is able to have someone famous represent them, they must…

Nowadays, Coca-Cola and Pepsi will instantaneously jump in consumers’ mind when talking about soft drinks market worldwide. Carbonated soft drinks (CSD) has played an important role in securing the major revenue in soft drink market, until a global health and fitness trend changed consumer preferences around 1990s. This trend led to a prosperous emergence of low calorie and non-carbonated drinks around the globe, which brought both cola giants to shift their targeted sales into emerging markets…