Chipotle

Companies need to find online influencers in their market who have quality audiences. They might share your content with their followers and allow you to a newer audience (Gunelius, 2014). A company should acknowledge anyone who reaches out to them like Chipotle tweeting back at users. Creating relationship is the most important part of social media. Another important “rule” is to share others content. You can’t expect others to share your content if you do not do the same for them (Gunelius,…

This week’s objectives are, estimate the sustainability of long-term business operations, explain how the global market affects business strategy, and construct a long-term strategic management plan for sustaining organizational performance. Corporate growth strategies are geared towards increasing sales, assets, and or profits. In a society that is constantly changing and a market with increasing competition, businesses must expand in order to survive. The two basic growth strategies are…

Nothing says an "American meal" like the quintessential cheese burger, large fries, and a Coke. Fast food is time-efficient, inexpensive, and tastes delicious. The fast food and snack industries have become multi-billionaire businesses. Ingesting these "foods" does not come without consequences. Pollan agues our Western Diet of refined flours, fats, and sugars leads to obesity, heart disease, and diabetes (Daily Show). According to Pollan, our diet has changed over the last one…

It’s a Friday night and you want to spend it alone and relaxed. You grab the remote, kick your feet up, and put on your favorite show; but something is missing? Snacks. What’s a Friday night without snacks? Next thing you know, you are walking out of the kitchen with boxes of cookies, popcorn, candy, and some soda. Satisfied, you can now spend the next two hours’ binge eating while watching your favorite show, and of course, gaining those extra pounds. Research has shown that the more hours of…

have grown up on consuming unhealthy, processed, and cheap fast food, social media has led the current generation to become more health conscious, focusing on foods that are gluten-free, fat-free, and/or organic. One has to simply drive by Cava or Chipotle to see the generational difference in…

In a soeciety where we heave almoest limitless informeation at our fingertips, we have grown to develop some very negative characteristics. Simultaneously, the lens through which we perceive the world has been skewed. Since we have such easy access to so many different things, information is retrieved almost as quickly it is desired. As a result, we have forgotten the importance of the journey. Inestead, we are eager to get to the light at the end of the tunnel as quickly as possible. Willa…

September Favorites Long time, no see. University has been a whirlwind of experiences that I’ve barely had time to catch my breath and just breathe. I meant to post once a week on here, but as you can see, I missed my goal. Between figuring out classes, homework, making friends, rushing, joining clubs, and exploring LA, I feel as if I never have time to myself. I find myself constantly surrounded by my suitemates (perhaps the best people at Pepperdine), constantly laughing or complaining about…

not grow as fast as other international chains. Strong competitions from other fast casual or similar chains means continuing the market share is very challenging. Panera`s brand name is a little less penetrated into market compared to Applebee`, Chipotle, and Starbucks. In some areas, sales at franchise stores is higher than the company owned stores. Franchise stores will offer a percentage of sales revenue, but if it was company stores it would have had great positive impact on the revenue.…

Introduction: McDonald’s is one of the largest and most popular, franchise based fast food restaurant companies in the United States and the world. Their core menu items include Beef Hamburgers, Cheeseburgers, McNuggets, and French fries. They are also known for one of their popular desserts: the apple pie and their recently introduced breakfast sandwich: the Egg McMuffin. Over the years, McDonald's has spanned its operations to more than 32,000 branches, serving in 117 countries. More than 75%…

cares about the outcome of each individual’s experience versus cooking in mass conveyer belt style. Although it may be quicker and more convenient, it chooses to produce each pizza individually to build relationships and consumer loyalty. Much like Chipotle, Mod is passionate about where its food comes from, it is environmentally conscious, and it is mindful of animal ethics as well (Mod Pizza About us). Mod only does business with suppliers that are just as passionate about their product…