Business process reengineering

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    questions. 1. Based on the article “Standardization and Adaptation of International Marketing Mix Activities: A Case Study” I will discuss company’s strategic choice between standardization and adaptation activities under expansion process. During globalization process, is crucial to understand that internationalization is require product customization, due the difference in customer tastes, wants, needs, cultures and other objectives of local market. In the same time, customer’s expectation…

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    Money has always been a dilemma throughout civilization. Financial stability as well as other people’s social hierarchy is also something many people in different decades and until now deal with. At times, money can cause to take control over a person due to their strong desire to have a large amount of money in their pockets as well as using that money to become powerful. Usually, the drive to earn money is because they want to raise there social hierarchy or to live a lifestyle of buying…

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    Business Functions “A process…

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    Bag Of Toys Case Study

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    efficiency. This means that the Bag of Toys business will produce toys at much faster rate than before and therefore as result they will increase the number of sales. By upgrading their IT systems will also improve the communication between the different departments in the Bag of Toys business, such as; the sales and stock information and it can be easily and without difficulty accessed by the employees on the centralised system. This will benefit them business as this will make it easy for them…

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    Consumerism in critical contexts is used to describe a tendency of people to identify strongly with the products and services they consume, especially those with the commercial brands and status symbol. Andreas Eisengerich and Yoshio Miyamoto in Harvard Business Review believe that, “in Consumerism can take extreme forms such that consumers sacrifice significant time and income not only to purchase but also to actively support a certain firm or brand.”(30) The people who oppose consumerism argue…

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    Monika Dixon's PR Vision

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    a company that she started back in 2002 when she immigrated to the United States from Poland. BeeCloser was a public relations company that was meant to “bring Polish business owners mainstream and that suddenly became the main focus” Dixon said during her interview with Lux & Concord. “That opened up the eyes of American business owners that want to be known in the Polish community. It’s a strong force” she also mentioned during the interview. Back in 2012, Monika Dixon became the proud owner…

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    Porter categorized inbound logistics as a primary function and procurement as a secondary function. However, the two are closely related in the overall supply chain management process. The most common supply chain processes in a Follett bookstore are warehousing, sourcing, logistics, and customer service. A McKinsey (n.d.) report detailed the need for retailers to revolutionize their supply chain processes to accommodate the…

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    In order to achieve competitive advantage, it is important to have a strategy. To have a strategy and a competitive advantage is something a business must have. A business cannot survive if it doesn’t have a strategy or doesn’t know how to compete and make a competitive advantage. In 1938 Samsung was established by Byung-Chull Lee in Taegu, Korea. Along these lines, before discussing what strategy Samsung used to accomplish global competitive advantage. What a strategy implies. Lots of…

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    SWOT Analysis Strengths Weaknesses Opportunities Threats 1. Innovative and creative product 1) Weak communication I. Franchise or brand our business i. Our own employees starting their own businesses based on information from the company 2. Value based pricing. 2) Lack of sufficiency II. Acquire exclusive distribution ii. Being a start-up company or an unknown brand might give customers an impression of not buying our products 3. No leaks of information from our company. 3) Highly depending or…

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    Elor India Case Study

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    experience in marketing, operations, business development, public relations and customer service, Sanjay orchestrates performance and strategy development to create a seamless client experience. Prior to joining Elior India, Sanjay worked with Royal Dutch Shell Group for over 18 years, where he held various positions in Europe and Asia. He set up joint-ventures, developed Shell’s Bitumen market in India, turned around the oil giant retail-lubricants business in 13 Asia-Pacific countries,…

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