Budweiser Clydesdales

companies to sell their products to consumers. Budweiser aired an ad in February 1, 2015 for Super Bowl XLIX called “Lost Dog”. This one minute ad portrays the friendship of a dog and a horse. At first it doesn 't make sense as to why a Budweiser commercial would tell a story about a dog and a horse, but we figured out that there is a subliminal message and it is friendship. The commercial takes place in a farm and this right away can imply that Budweiser is for hardworking men…

October 2015 Budweiser: A Rhetorical Analysis During the 2015 Super Bowl commercials a Budweiser advertisement, “Lost Dog”, had been released which accurately displayed the rhetorical strategies used in today’s media. This melancholy advertisement is a sequel of a previous Budweiser commercial that tells the story between the Budweiser horses and a high-spirited golden Labrador puppy that gets lost but eventually finds his way back home with more complications than you would think. Budweiser…

different purposes that these animals have to do on a daily basis. Some are used as either studs or broodmares, some are used to race, some are used to work in the fields, some are used to show, and many are used just for pleasure. Thoroughbreds and Clydesdales are the perfect examples to show the different tasks that horses are bred to do. Thoroughbreds originated in England during the 18th Century after Thomas Darley, Lord Godolphin, and Captain Robert Byerly each brought over their Arabian…

Budweiser is always one to impress with Super Bowl commercials. In the past years, they have had some of the top Super Bowl commercials ever. To have the best commercial takes a lot due to the fact that hundreds of companies are in competition. In 2014, the commercial called, “Best Buds,” aired during Super Bowl XLVIII. Millions of viewers worldwide watching the Super Bowl saw this commercial and loved it. Budweiser wanted a commercial that could be the best but that could also send people a…

big time game. Two examples of these are the Budweiser “Puppy Love” and Volkswagen “The Force” commercials. The thing that makes these commercials different from the rest is that they make viewers feel a positive emotion towards the brands that will later subconsciously influence their buying decisions and that is why these two advertisements are some of the most successful commercials in Super Bowl history. For anyone who has not seen the Budweiser “Puppy Love” commercial (Link 1), it is…

commercial are easy to analyze for rhetoric and production. Budweiser generated a commercial for the Super Bowl in 2014 that won the hearts of many people through its use of pathos and other rhetorical devices. Budweiser begins its…

Cultural Artifact: Budweiser: Super Bowl TV Commercial The famous Budweiser puppy and Clydesdale horse commercials have appealed to many people around the nation. It portrayed a friendship between two animals that has an effect on people. There are many factors that contribute to the overall influence that an advertisement can have on an audience. For the past few years Budweiser have been producing fascinating advertisements involving the Clydesdale horses and a cute puppy. These ads…

There is nothing quite like a sad story with a happy ending, mixed with a tiny bit of chaos in the middle; and the Budweiser “Lost Dog” commercial is just that. In the commercial, there are no words, just music that appeals to the audience’s emotions. Budweiser uses this commercial to sell their beer by creating an emotional connection. The relationship between the man and his puppy is one that most people can relate to. This causes people to think that if they relate to the commercial, they…

period of time” (Dictionary.com, n.d.). My example of a company who utilized zeitgeist in this manner would be the Anheuser-Busch Corporation and their Budweiser ad that was aired during Superbowl XXXVI, which was only shown one time during the entire broadcast of the football game. On February 3, 2002, this commercial showed the famous Budweiser Clydesdale horses leaving their home, traveling across a country road, roaming through a small town, going over the Brooklyn Bridge into New York…

Pony The Clydesdale is a breed of draught horse, A draught horse is a large horse used for pulling heavy loads, though it is more commonly known here in America as a Draft horse. There are many breeds of draught horses and they are characterized by their tall stature and extremely muscular build. They also tend to have a more upright shoulder and broad short backs with powerful hindquarters, best suited for pulling. This particular horse breed is derived from the farm horses of Clydesdale,…