British Broadcasting Company

Nike’s mission has always been known for bring inspiration and innovation to everybody, athlete or not. It inspires us by turning our weaknesses into our strength. Essentially, so many of us are afraid of the night; however, with a motivational company like Nike, we learn to not be afraid of those spooky…

saying and doing outrageous things in order to get attention, and it works! For a company pouring money into a expensive, high profile campaign, the most dire outcome imaginable is producing an ad so bland it instantly disappears off…

My media diary test shows me that my media time spending is very diverse. I classified my media usage into three categories, news & social networking, entertainment, and study. For all three type of usages, I calculated the time-use for each type and found out that I am in favor of social media most. During the testing time, I spent 115 minutes media time in day one and 160 minutes in day two. My average time spending for social media is about 135 minutes/day. It shows that I should have enough…

War of The Worlds created by Orson Wells was a radio drama that caused panic on halloween eve because of its realistic sounds.The radio drama was broadcasted on halloween eve and caused panic. The radio show war of the worlds created panic on halloween eve to listeners who did not hear the first public announcement and by the time the second public service announcement came by the listeners were already fleeing the country. The professional sound actors made it easy to belive , they acted as…

While we see media every day in our own lives, media has been there since the first colonies of America but a lot has changed since then. Media can generally be defined as a means of communication that reaches or influences a large or wide audience. Although media is something that we experience every day and most likely something we do ourselves, it has been around for a much longer time than people think. One of the first forms of media in America was the Publik Occurrence newspaper in 1690.…

Whether it’s to know your weekly weather, to stay up to date on citywide information, or to be the source of any and all information when disaster strikes, the news is where people go. The Columbia Broadcasting System, or CBS, began in 1927 and continues today as an active news television network. For years CBS has been keeping their viewers up to date on all of the information they need to know to help them get through the day. The end of every day became special because the CBS Evening News…

Just like how Lessig argues the internet’s cyberspace is regulated by its code. This same argument can be also be said about a certain pre-1980’s system of communication, the radio. The internet and the radio share many similarities to each other. One is that they were both created to benefit the military, both were used by nearly most of the American population, and lastly, both gave the U.S. government a new way to create a new set of “code” to control and regulate American society. During…

other wars like the Korean war or the Vietnam war many citizens were tuning in on the latest update on the wars that occurred. Also, the radio broadcasted began broadcasting presidential elections. In 1920, KDKA broadcast the results of the Jarding-Cox Presidential election. By 1922 local stations across the United States were broadcasting sermons, political speeches, and much other information that people wanted to share ("The Golden Age"). Also, the radio can be informative with general things…

provide music, other internet sites that lure customers away with bonus offers and etc. When there is a demand for a product there is bound to be duplicated participants. Companies will take advantage of what one company has done, build off that, and create something better. Pandora is like that for Sirius radio. Both companies offer most of the same things even though one offers better incentives. Pandora has competition with Yahoo music and Spotify because they have also gotten on board with…

Commercials are created as a means of advertising products through a thirty second video that is intended to evoke a certain emotion in the viewer. This emotion is used as a persuasion mechanism that persuades individuals to buy the product being advertised. Commercials and advertisements are often created to cater to a specific audience whether it be individuals of a certain race, weight, sex, or age, advertisers carefully choose specific colors, words, tones, and music to evoke an emotion and…