BMW 5 Series

Q1: What role has Rover played in Honda’s global strategy? What role has Honda played in Rover’s strategy? Rover began seeking a partner that could provide a mid-sized car in the short term, help improve quality and efficiency, and infuse needed capital and expertise to update technology. By forging licensing agreements with Honda, Rover would gain access to Honda’s formidable R&D capabilities. Primarily Rover were seeking someone to bring Rover out of their financial hole and provide new car…

3. The role of standardization in the increase of international competitiveness of German automobile manufacturers 3.1 The position of BMW in the automotive industry The automotive industry plays a significant role in German economy. As of the end of 2013, German manufacturers produced 60 million automobiles annually, thus being the leading European country in automotive production (OICA, 2013). It should be observed that German automobile manufacturers are the leaders not only in terms of…

Porsche Panamera- Indonesia Introduction Porsche Panamera is a luxury sedan car from the German manufacturer. This car shares its looks with the Carrera sports cars and looks like its revamped version. The internal assembly of this car is quite different to that of Carrera and it is meant for street drives and highway cruising. This car is visible on roads since 2009 and is been manufactured at the Home country and then exported world wide. The V-6 engine is fixed at the front end of the car…

BRAND AUDI Audi’s brand was founded in 1932 as a result of a merger between Audi, Horch, and DKW initiated by the State Bank of Saxony to form Auto Union AG. During this time, a purchase and leasing agreement was completed to take over Wanderer’s Automobile Division. Today’s Audi emblem consists of four rings. These rings represent the inseparable unity of the founding companies: Horch founded in 1899, Audi founded in 1909, Wanderer founded in 1885, and DKW in 1904. Following World War II,…

Motoren Werke AG (BMW) is a luxury vehicles and engine manufacturing company from Munich, Germany, founded in 1916. BMW develop and produce electric cars and BMW motorcar. It owns Mini cars and Polls-Royce Motor Cars parent company. BMW is one of the most luxury and quality vehicles in the world. BMW has 122,244 of employees currently working in BMW worldwide, 4,700 apprentices and 115 numbers of nationalities working together in Germany the head quarter. The major competitor of BMW is Audi and…

fundamental and integrant bit of the high ground of BMW, despite the analysts to the ex head of layout Chris Bangle (Wired, 2009). As far as competitors concern, the BMW has continually faced the restriction of the compatriots producers, for instance, Mercedes, Audi, and Porsche which benefit from a relative brand-reputation and quality extent, moreover from overseas brands brand, for instance, Lexus and Toyota. It is discriminating to consider that BMW Group has two distinct brands in its thing…

III, better known as Eminem driving the new Chrysler 200 through the city of Detroit, which just happened to be where the headquarter of Chrysler is located. The narration is part of the power behind the commercial and in the first minute he asks a series of questions to get the viewer thinking. This commercial is aimed to inspire and influence the viewer through the elegance of the car, the local production, and the individual driving the car. This commercial tries to convince viewers…

2016 Nissan Maxima With sporty styling and an impressive list of features in its comfortable cabin, the 2016 Nissan Maxima is a 4-door sedan that anyone is sure to love driving. The Maxima brings the latest technology together with an awesome performance package in such a fashion that it is defying the stereotype most people have when it comes to 4-door sedans. Overall, the Maxima is a mind blowing 4-door sedan that even sports car lovers will find a joy to drive. There is a broad rundown of…

AutoNation Toyota Gulf Freeway is thrilled to share their 2015 Toyota Corolla Overview with drivers in the South Houston and surrounding areas. The 2015 Toyota Corolla combines impressive fuel economy, convenience and comfort features, and safety standards together into one versatile sedan. This great vehicle, perfect for both families and individuals alike, is a five-seater compact sedan available in four different trim levels: L, LE, LE Eco, and the S. Adding to the modern luxury feel, all…

Why Cadillac Escalade Should be Your Next Luxury Car To some, the Cadillac Escalade is just a car, but for many, it is an integral part of modern culture. Embodying American carmaking heritage at its finest, it was built to cater to the most demanding needs of even the most discerning drivers. If you are one of them, read on to discover everything you need to know about this luxury car brand before you purchase it. Let's start with the interior. It is mostly covered in the finest materials to…