What is the public relations issue (opportunity or problem) that the case is based upon? The main opportunity available in this case is to extend the tourism of Salem beyond the Halloween month of October to make it a yearly attractive destination to increase sales and revenue. The problem at hand is that Salem is just historically known for the city of witchcraft and they want this perception in people to change. What background(secondary) research was conducted in the case (if any)? What…
ententes to constrain the superior powers. It also involves strengthening economic ties between peers, which can possibly shift the balance of economic power against the more powerful state/s in the long term.” (Flemes, 6) Within international relations circles this idea of a shift away from American hegemony is called a return to ‘multipolarity’. Realists would…
The Cold War was a state of political antagonism between countries categorized by intimidations, propaganda, and other processes that don’t include violence and open warfare. A rivalry between the US and the USSR was created through their race to spread their ideas and influence to other countries across the globe with the US being the Capitalist superpower and the USSR being the contending communist power. Policies of America during the time of the Cold War reflect the time when communism was…
to do for the rest of my life than become a Public Relations Director, so I can look out for people all the time. Reputation always matters, no matter what anyone says. If you have a bad reputation people are less likely to use your brand, be friends with you, vote for you, etc. Although it is just the beginning of my education, I am on my way to becoming a PR and the best question to ask is: How can I become successful in PR? Public Relations is the management of media that determines how the…
position in international relations. The central question presented in this article looks to seek to ask, did the rapid decline and peaceful collapse of the Soviet State, along with the postwar international order, discredit the realist approach? However, Wohlforth believes that. Realist theories were not…
To what extent is the mass media creating a bad influence on society? Throughout the essay I will be discussing to what extent is the mass media creating a negative influence on society today. There are many positives as well as negatives but this essay will be focusing on the negatives. We expect the media to keep us up to date and entertained by informing us on what is happening around the world. However, the mass media has a huge negative influence on children and teenagers. The media is…
Absolute poverty is a condition where people lack the wealth or means to cater to their basic needs, while the imbalance between people of different sex, class and status is inequality. Both states have negative impacts on a country, affecting a large number of the population, hence it is necessary to develop strategies to curb them. According to the World Bank (2016), 66% of the population in developing countries survived on less than $3.10 per day in 1990 and the percentage of people living in…
media when comparing themselves to public relations, with Munro (2016), believing that “...PR needs journalism, more than journalism needs PR...” (Munro, 2016), which alludes to White and Hobsbawm’s (2007), conclusion that the media’s view of public relations is more prejudiced, compared to the public relations view of the media. These beliefs indicate that the power, at least in the mind of media practitioners, is held by the media, and that public relations are at the helm of the journalist’s…
Social interactions and the improvement of academics seem to have a causation relationship in students. According to Katherine Wentzel in the article Does Being Good Make the Grade? Social Behavior and Academic Competence in Middle School, social intelligence does have an effect on the quality of relationships with professionals and in developing opinions of students. As a Behavioral Analyst student, I tend to view all situations in a behavioral perspective, and this article emphasized the…
In the place where the United States has grown into the most powerful nation in the world, the key concepts of liberalism, idealism, and realism have flourished to form the government and; consequently, the United States’ foreign policy. The United States foreign policy has changed throughout time, being very dependent on the national interest of the country. With that being said the largest part of the United States’ outlook on foreign policy is none of these political ideas on foreign policy;…