Ben & Jerry's

Ever thought of bringing your pet to work? It might sound weird but the idea of allowing animals in the workplace is not as barking as you think. In fact, the glimpse of your furry friend around the office is not only cute, but also beneficial for your health. By reducing stress-related ailments like heart disease and diabetes, pets can actually raise your life expectancy. Very few people know that some countries even have an annual event called ‘Take Your Dog to Work Day’. The day which was…

Introduction When we hear the term substance abuse, we think about illicit drugs like crack, cocaine, marijuana, or heroin, we hardly ever think about the more mundane drugs such as caffeine. “In the US, more than 90% of adults use caffeine regularly, with an average consumption of more than 200 mg of caffeine per day - more caffeine than in two 6 ounce cups of coffee or five 12 ounce cans of soft drinks” (Nichols, 2015). This makes caffeine the perfect drug because it is widely-available, cheap…

Spike Lee Producer, director, writer and actor Spike Lee creates controversial films that explore race relations, political issues and urban crime and violence. His films include She's Gotta Have It and Do the Right Thing. Lee became a director of promise with his first feature film, She's Gotta Have It, in 1986. The film was shot in two weeks and cost $175,000 to make, but grossed more than $7 million at the box office, making it one of the most profitable films made in 1986. While a…

company is very confident in there products. The push for labels on food products forces companies to be more honest with what they are putting in their food and where they are getting their ingredients. Panera Bread and other companies like Ben and Jerry’s, Cheerios and Chipotle are some of the few pledging to use wholesome, GMO free ingredients in there…

The sunlight beamed between my shades, leaving me with cringing eyes... (Please keep in mind that, that I'm not critizing my weight in any of these. Your best weight is whatever size you're truly happiest at.) Where it all began: In fifth grade, I was always a bit fluffier than my friends. Which was totally okay, I still hadn't grown out of my baby fat. When I reached middle school I suddenly thinned out. I was unusually tall for a female my age, I was known as "Tree." I never minded my…

Just like the seasons, the nature of business is ever changing. Executives know that in order to keep up with these changes, they must place a high level of importance on understanding, explaining and addressing these challenges in order to improve the behaviors of individuals and groups within their companies. One of the most significant challenges facing managers is how to lead an organization during hostilities. Hostilities can arise from various situations, but most often during times of…

What are Genetically Modified Organisms or GMO’s? According to Resposibletechnology.org, GMO’s are the “result of a laboratory process where genes from the DNA of one species are extracted and artificially forced into the genes of an unrelated plant or animal. The foreign genes may come from bacteria, viruses, insects, animals or even humans.” GMO’s are inserted into food to make it grow faster, either make new species containing more nutrients, resist insects or require less water so it grows…

Samuel Beckett and Harold Pinter are two powerful dramatist of post modern times. They talk about existential crisis in their dramas. In fact, both Beckett and Pinter are associated with absurd movement. The absurd movement describes the meaninglessness and uncertainty of human life. This movement was influenced by existential philosophy of Sartre, Camus and Heidegger. Martin Asslin’s book The Theatre of Absurd is an authentic discussion on the theme of absurdism as presented by post modern…

China division can skip international division to report directly to headquarters, which make the division have strong autonomy with localization. Decentralization helps local managers of Haagen-Dazs China gain effective local knowledge making accurate and sensible decisions. Regarding the horizontal differentiation, since Haagen-Dazs focus on promotion of the product, which means its degree of diversification is relative low and with the fact that it calls for a high degree of local…

BOOK REVIEW “HOW BRANDS BECOME ICONS” AUTHOR: DOUGLAS B. HOLT COURSE TITLE: BRAND MANAGEMENT SUBMITTED TO: SIR KAMRAN SIDDIQUI SUBMITTED BY: SHIZA JAVED STUDENT ID: 2011-1-92-12783 SECTION: B 1. Are you proud of this assignment? Why? Why not? Yes, I am very proud of this assignment. I personally really like some popular and successful brands like Coca Cola (tops my list of favorites) and have heard a lot about Volkswagen, Nike, Mountain Dew, Budweiser, ESPN. I know these brands and I…