Conclusion The total respondents in this survey were 105. Since, the research is focused on people’s preference for airlines industry of Nepal, all the age group are included, starting from below 20 years to above 40 years. Diversity is maintained in survey by including people of different occupation, income level etc. People seem to expect many service attributes while travelling through airlines. Ten service attributes are considered in this research and customers’ preferences for those…
and permanently affected airline competition (Morrison and Winston (1986), Burghouwt and Hakfoort (2001)). Sustainability of airline business model was questioned once the market became open and competition began to strengthen. Only those airlines that were able to react promptly and adjust to the emerging conditions had a chance to sustain profitably and retain their market position. Since deregulation, air transport services in the US and the EU are performed by airlines which are privately…
Virgin Airline Strategy Management Project Virgin Airline is now the second largest long-haul international airline in the United Kingdom. Virgin Airline is renowned for its consistent high-quality service and innovative ideas, focusing on the comfort and feelings of passengers while on a plane. Routes throughout the world’s major cities. This paper analyzes the general environment and industry environment of Virgin Airline by using PESTEL, Porter’s “Five Forces Model” and SWOT, taking Virgin…
Understanding Generation Y is the key to keep them in a company, but what should we do to show that we understand them? For the case of Malaysia Airlines (MAS), there are some recommendations to the company in order to improve the retention practice of Generation Y employee. After the sad incident happened, all the cabin crew have trauma to work in a plane. In order to keep cabin crews’ and other employees’ loyalty to work with MAS, the company have to show the sincerity to make some changes in…
Challenges of INDIGO airlines ➢ Issue: The growth and expansion strategy of INDIGO airlines, the rapid growth of INDIGO airlines led to the scorching report to the Directorate General of Civil Aviation (DGCA) .In 2012, INDIGO airlines have made a large order of airbus in commercial aviation history. ➢ Solution: India is one of the fastest growing countries in aviation industry. The INDIGO airlines is the most successful airlines due to its operational efficiency, it took a different approach to…
International Airlines (SIA). In additional of the core competencies of the company, their relevance vision and mission statement. At the end, we will sum up with the strategy undertaken by SIA in the case study by justifying the merits and demerits of SIA’s strategic response. 1.2 Background Incorporated on 28 January 1972 as Mercury Singapore Airlines, it was renamed Singapore Airlines on 30 June the same year. Mercury Singapore Airlines was previously part of Malaysia-Singapore Airlines…
Management Strategy at Qantas Airlines Qantas Airlines was started in 1919 by two former Australian Corps Officers, Paul McGinness and W. Hudson Fysh with two aircraft that they had obtained from Mascot Aerodrome in Sydney. The two officers were inspired by the assignment they had been given by the Australian Defense Department to survey an air race from Longreach in Queensland to Katherine in the Northern Territory (Guthrie, 2013). The duo used a Model-T Ford to travel through the stretch of…
The airline industry has grown modernization over the last few years. In the past, there were very few airlines operating across the world. Every airlines in the world need to have right leadership and strong management team to succeed in the air transport industry. To achieve objectives and mission, Top level management need to have the best strategy during setting overall goals and to assess whether the objectives are being met. They also need to acknowledge entire management team and…
American airline they don’t have a lot of weaknesses comparing to other airlines. Most airline weakness are the market share and financial positions. The airline constantly faces union problems that have negative effects on the progress of the company. After US Airways merger, this problem intensified and because of increasing union problems, American Airline adopted a benefit-sharing program. This program affected the company's profits and created instability in the project. Although the…
Delta Airlines is a major airline in the United States founded way back in 1924. It started working from various cities from the year 1929, during the aviation boom that was in place in the USA in those times. Delta Airlines is the most prominent airlines in the world running under just one license. This carrier allows flights to all the six continents everywhere in the world. The Hartsfield Jackson Atlanta International Airport is the central hub from which Delta Airlines operate nowadays.…