Airline hub

discounts. United Airline has utilized social media to its advantage and has created a good presence in the platform. On twitter, United Airlines has 644,000 followers, has over 64,000 instagram followers and has 779,746 likes on Facebook. The company uses these platforms to advertise and promote its brand to maximize its revenue. The platforms are used to get feedback from customers. With the utilization of social media, United has grown to be an internationally known airline. Additionally,…

Two years later, Delta Air Lines adopts the hub and spoke system, which airlines bring passengers to a central airport (or hub) where passengers are connected to other flights. In 1960, Delta Air Lines launches its first jet into service known as the Convair 880 jet (Delta, 2015). On Delta’s 50th anniversary, the airline company finally has an all-jet passenger airplane fleet, and the Boeing 747 begins service (Delta, 2015). Within…

Virgin Airline Strategy Management Project Virgin Airline is now the second largest long-haul international airline in the United Kingdom. Virgin Airline is renowned for its consistent high-quality service and innovative ideas, focusing on the comfort and feelings of passengers while on a plane. Routes throughout the world’s major cities. This paper analyzes the general environment and industry environment of Virgin Airline by using PESTEL, Porter’s “Five Forces Model” and SWOT, taking Virgin…

Consequently, the brand AirAsia attracts millions of home viewers all over the world and is currently perceived as the world’s best low cost airline in Asia. Advertising and Promotions: AirAsia successfully attracts millions of customers by offering ‘The Free Seats Promo’ for both domestic and international flights to Langkawi, Singapore and other selected destinations in 2014. The promotional…

Consequently, the brand AirAsia attracts millions of home viewers all over the world and is currently perceived as the world’s best low cost airline in Asia. Advertising and Promotions: AirAsia successfully attracts millions of customers by offering ‘The Free Seats Promo’ for both domestic and international flights to Langkawi, Singapore and other selected destinations in 2014. The promotional…

economic growth. All these key-factors lead us to the third task of this report, where it is analysed how BA faces their competition, like low-cost companies, and where are stated the main reasons why this airline company has a short competitors’ list. 1. British Airways is a British airline which was resulted of a merge, made in 1974, between British Overseas Airways Corporation (BOAC) and British European Airways (BEA). This company was owned by the british government…

American Airlines US Airways Merger Background Information In 1929, Aviation Company initiated taking air couriers and other aviation-associated agencies. In 1930, these diminutive companies got integrated as American Airways. In 1934, it transformed into American Airlines, Inc. Almost all American aviation was launched in 1939, and later on it became US Airways, a courier program for the American Pennsylvania-Ohio territory. In 1978, US governmental officials approved the Air Carrier…

markets. An example will be Dubai invested multi-billions dollar into air transport infrastructure (Dubai to Invest $32 Billion in Airport to Meet Emirates Airline Growth – WSJ). Mexico natural resources and geographic location has making it greatest asset to ensure its country`s economy. A part from it, due to its location it can act as a hub connection between North and South America as well as connecting Asia and…

Malaysia Airlines Berhad (MAB), formerly known as Malaysia Airlines System Berhad (MAS) is founded in 1947 as Malayan Airways. It is the national air carrier that operates flights from its home-based, Kuala Lumpur International Airport and from secondary hubs in Kota Kinabalu and Kuching to destinations around Asia and around the globe including countries in Europe and Oceania. Airlines headquarters are located on the grounds of Sultan Abdul Aziz Shah Airport in Subang, Selangor and it is the…

Competitor Analysis Competitor Profile Southwest Airlines has three very close competitors which are Delta Airlines, American Airlines, and United Airlines. Delta Airlines is an American airlines with its headquarter in Atlanta, Georgia. Delta is the sixth-oldest operating airline by foundation date, and the oldest airline still operating in the United States. Delta's brand campaign, “Keep Climbing” is a declaration of the company's commitment to making flying better and a celebration of where…