Benefits of direct marketing: Buyers • Home shopping- fun, convenient and hassle free, time saving, larger variety. • Comparative shopping possible- browsing through online catalogues. • Somebody else other than buyer can order goods. • Business customers- learn about new products & services- time saved in meeting sales people. Sellers • Buy mailing lists- any group : left handed, overweight, millionaires • Personalize and customize the messages- build continuous relationship with…
Conclusion The multinatinal corporation is consisit of many relative independent subsidiaries, all of each focus on certain determined markets. Multinational company approach advice on significant differences between national markets, such as when reduce the scale economies, when company for activiting the cost among the parent company. It is vital issue for company to choose the proper strategy for entering a foreign country. The main problem of managers are to confront with each market which…
before delivery, based on some specified price index. Such clauses are found in many contracts involving industrial projects of long duration. ➤ With unbundling, the company maintains its price but removes or prices separately one or more elements that were part of the former offer, such as free delivery or installation. ➤ With reduction of discounts, the company no longer offers its normal cash and quantity…