Shopping Mall Essay

E-commerce has taken the world by storm. Smartphone users now have access to virtually anything they want, anywhere they want, at any time they want. Consumers can book a flight, buy new clothes, pick out a pair of shoes and even restock on cologne, all with the click of a button. This technological revolution only began about 20 years ago and is still in its infancy. E-commerce only makes up for about 7% of total retail sales in this country. However, this number is bound to change.…

The Works- A Leading Shopping Hub About Us The Works is one of the leading online shopping destinations in the UK. The Company offers wide range of books, toys and other stationary items at discount prices. The Company was founded in 1981 and since then it has gained a huge experience and respect in this industry. The Company is known for selling more than and one million of its products every week to consumers , who are looking for a bargain. The Works also serves over 22.5 million people…

What is West Marine? West Marine is a California based company that operates many boating and fishing retail stores. It specializes in water sports gear, equipment, and accessories and also features items for water activities including fishing, boating, sailing, and kayaking. Additionally, shoppers can also find footwear, men and women’s apparel, safety gear and accessories, and other products. The company was founded in 1968 and continues to provide outstanding value and service to all its…

We have selected Walmart and Target as our companies. Both companies are big-box retailers and both cover the consumer-staple and consumer-discretionary markets. The retail industry, in which Walmart and Target compete, is one of the world’s biggest industries. In the United States, 2015 saw over five trillion dollars in retail sales. Retail companies rely on both in-store and e-commerce sales to produce revenue. E-commerce has been growing in popularity and the retail stores are seeing more…

FOR IMMEDIATE RELEASE (Tuncurry, NSW) Dynamic Gift Pty Ltd announces they are expanding their range of offerings to including event signage solutions. Companies in need of Inflatable Tents, Marquees and other event displays will now be able to purchase these items along with their other promotional and marketing materials from a company well known throughout the country. Dynamic Gift will continue to offer Feather flags and other materials they have become known for over the years to ensure…

Etsy is an e-commerce site in business for over 10 years and has dedicated their marketplace to consumers looking for handmade and vintage products. They have done extensive research on this market to be able to successfully fill a vacant niche. Etsy says in a statement that it has spent a decade learning how to support artisans and sellers in a way that “no other marketplace can” (Shahani, 2015). They have been able to further develop this artisan market throughout the years. Amazon, on the…

Retailers New Way to Communicate with Customers According to Jennifer Reingold, Fortune magazine writer, brick-and-mortar stores are out and technology is in, that is means of online shopping via technology. So, over the holidays retailers needed to come up with a new way to communicate with their customers in stores, as well as online. Stores such as Target, Macy’s, and Kohl’s all took there brick-and-mortar locations to the next level. Michael Jones, writer for Forbes magazine, tells us about…

Cancer survivor Elona Karafin is never going to let anything stop her as she devotes her free time to help underprivileged kids who are battling cancer through her established charity. She is about to establish a project where she will take survivors on "dream-come-true" trips around the world, and she has recently launched Nula Jewelry, a travel-themed jewelry line. The 24-year-old business analyst devotes her spare time in presiding over a popular blog that presents people in full-time jobs…

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What competitive strategy should Dirt Bikes pursue? Dirt bikes should pursue a competitive strategy in strengthening business to consumer relationships. Their sales and marketing plan states that their distributors are concentrated only in the western parts of the United States. Thus, I propose that Dirt Bikes expand their product in stores around other parts of the US and further tap into the international market as well in order to maximize its reach. These markets will bring in increased…