Shopping Mall Essay

the authors. Lastly, this paper will offer an assessment on the articles overall quality and usefulness. Article Purpose and Thesis The article was published by the International Council of Shopping Centers; the audience was shopping center landlords and tenants. The purpose for the article is "…to help shopping center landlords and tenants craft clear and pinpointed messages for specific niche markets" (Mandala & Schwadron, 2015) The thesis of the article is that the 2007-2009 financial…

of the modern day retail giant, the retail trade has become a part of our everyday lives. There is not a day that goes by that we are not purchasing a good, whether it is the gas that we put in our car, or the new shoes that we get from the outlet mall or even the wifi that we buy in our homes. Literature Review There are several articles on the topic of the retail trade and the effects that “Big Box Retail” has had on the…

have high income gives lesser importance to their expenditure, For instance, Consumer with high income while shopping for his household products gives lesser importance in his grand total of his bill because it will not make him much difference in his part of salary.…

There was a time when my mother used to go to the grocery for her regular household items and I used to go to tailor for my best Christmas attire or carpenter for my cabinet. But since last few years, things have changed drastically for the retail outlets around us. Tons and tons of retail outlets are mushrooming generating hundreds of choice even for a 10-year-old. You will now be surprised to find your kid using your handheld device to track his favorite toy car in the retail. And this credit…

The market potential is huge. For instance, the figure 1 shows the retail e-commerce sales figures in the US during the holiday shopping season alone in 2005 which were approximately $19.6 billion in the US only.…

We had just finished shopping at Wal-Mart and Target. My brother told my mom that something on sale at the mall. It was a normal type of day, as if nothing special was going to happen. When we arrived at the mall, my mom wanted to park towards the back of the mall, where the food court is at. As we were looking for a parking, I told my mom that there was a parking towards her left. I thought…

A strong brand image is very important to any retailer as a recognised, trusted and respected brand ensures customers can be certain that they know what to expect with their chosen retailer and can give the retailer a competitive advantage. Successful businesses such as Coca Cola have a powerful brand image and can be identified all over the world and always remain in the top 10 of the best global brands. The brand of any retailer should not just be seen as their logo or slogan but seen as an…

require a certain degree of close reading to understand. However, when this close reading occurs, the subtle details of the story come alive. Mason’s use of “shopping mall realism” is an excellent avenue for readers to see the scene vividly and also to understand the inner workings of the characters and the plot. One of the main uses of “shopping mall realism” is to show the time period of the setting. In “Shiloh” we see this frequently, as Mason makes frequent references to different products…

Retail marketing strategy refers to the statement which helps to identify the retailer’s target market, and how retailer plan to satisfy the customer need. Marketing strategy combines the four piece of market mix. The marketing mix is consists of the price, product, promotion and the place.The retail marketing strategy is mainly designed to meet the market by providing the value to the customer. The retail marketing strategy must be outline first in any retail business, and effective or the…

The turnaround case scenario on Arvind Mills: History: Arvind (ARVND), established in 1931 as Arvind Mills Ltd, the flagship of the Lalbhai group, is the largest textile company in India. It was the first to introduce the globally accepted fabric, denim, to India in 1986. Currently, Arvind is the leading manufacturer of denim, with a manufacturing capacity of 108mmt (Million Metric Ton) p.a. Company is also the largest producer of textile fabrics in India making shirting, voiles, khakis and…