Primark Essay

My First Job I had wanted a job for years. I always loved the idea of earning money, having my own responsibilities and experiencing something entirely new and foreign to me. Income from this new ‘career’ would be liberating for me: allowing me the opportunity to build a new wardrobe that reflected my individuality (yes, really) and to do any recreational pastime that my heart desired, without any need for parental financial contribution and the scrutiny and ‘input’ that accompanied the cash.…

Incase they feel that ASOS is not paying them reasonably for their popular designs they could go to ASOS’ competitors. This gives them a high supply power. However, ASOS has a vast range of suppliers they can choose from in the current economic climate as the majority of clothes sold on asos.com could be supplied from an array of companies. This leaves the suppliers with a low bargaining power. 3. Barriers to entry For a company to enter the online retail industry there are not many…

Currently in China, for example, minimum wage should be no lower than 40% of the average wage for any particular area. In Guangzou and Shenzhen, the first cities that were legally allowed to approach foreign big businesses for investment, the minimum wage to average wage percentage is the lowest in the country. While this may reflect the prosperity of the rest of China, this is unlikely, as it is estimated that 200 million people across China live in poverty. Instead, this is likely to be…

A strong brand image is very important to any retailer as a recognised, trusted and respected brand ensures customers can be certain that they know what to expect with their chosen retailer and can give the retailer a competitive advantage. Successful businesses such as Coca Cola have a powerful brand image and can be identified all over the world and always remain in the top 10 of the best global brands. The brand of any retailer should not just be seen as their logo or slogan but seen as an…

Ethical behaviour is defined by principle centred relationships that are morally good and healthy for consumers, suppliers, employees of and communities surrounding a business. Ethical behaviour also supports sustainable situations a business profits from such as farming and treatment of animals and the environment. If companies do not publish a CSR report they often have a Code of Ethics stating principles of good practice relating to all their activities. The below model by Fisher and…