Today “Salon Nayana” has become a familiar phrase all around Sri Lanka. The story of Nayana Karunaratne the founder and owner of Nayana Chain of Salons is a very exemplary role model for future entrepreneurs and leaders. At present Salon Nayana has spread its branches not only in Sri Lanka but also in India which is the second largest market in the world. Therefore Salon Nayana has become a leading company in the industry. She is the official beautician for Srilankan Airlines and is the founders…
Question 1 Analyse the company’s statement of mission/vision via their website. Critically discuss how effective has the firm been in applying the principles of brand vision to its brand strategy relating to your chosen FMCG brand? Answer 1 Maggi products help bring out the best in every meal. It is an easy and quick solutions like Instant Soup, Stocks, Bouillon Cubes, Ketchups, Sauces, Seasonings and Instant Noodles, these all make easy cooking and add flavours to food. “Maggi Brand – the…
SMARTPHONE Smartphone is one of the greatest inventions of the 20th century. With the help of this amazing electronic equipment, we can do various tasks at the same time. Smartphone has become a necessity for everyone and living in the present technological world, most of us own one. Besides the irrefutable positive impacts of it, smartphone still has some adverse effects on people’s lives. Have you ever taken time to think about its influence on society and how to use this technology…
1- The SWOT analysis is a business notion that examines the internal and external factors that affect an organization. “Proctor and Gamble” is a multinational company established through the integration of a candle making and soap organizations. This essay will discuss the SWOT analysis of “proctor and gamble” case study. The internal factors of the SWOT analysis consist of the strengths and weaknesses of the company. The strengths are all the favorable points such as the reputation,…
Killers” two of the main characters are Max and Al. They are both dressed in almost identical winter coats and they come in with attitude. They both are trying to order dinner when only breakfast was on the menu they continue to complain about the service. While they are inside of the diner they say some comment to George about how they are “Bright boys” they mean that as they are dumb and talk down to them because of their masculinity and power. Even though they are strangers and have never…
QSR (quick service restaurant) business through a strong franchise system and great people, serving the best burgers in the world.” The following main points are highlighted in their vision statement regarding to Burger Kings business: • Most profitable QSR franchise • Burger Kings own franchise system • Good people • Most quality , well liked burgers in the world Goals and objectives Burger Kings main aims and objectives is to serve their customers with the best meals and services that a fast…
Singapore Airline (SIA) is a well-known airline for its excellent services and also the product quality they offer to the customer (Kossmann, 2006). Two theories will be used which are Drucker’s seven tasks of tomorrow’s manager and the cultural web in order to relate how SIA is a world class provider. 1.1 Drucker’s Seven Task Tomorrow’s Manager SIA targets to serve the best product for its passenger, plus the best customer service they can provide. Thus, to achieve their objective they often…
S-T strategy, Poh Kong should offer loyalty program to avoid loyalty customers switch to another substitute products. Besides, Poh Kong should design more unique products to compete with other rivals. For W-T strategy, Poh Kong should provide extra services to prevent customers switch to buy substitute products and also resolve the conflict…
4.0 PROBLEMS RECOGNITIONS The creation of goods and services requires changing resources into goods and services. The more efficiently to make this change, the more productive that Kamal & Kamal Pest Control have to provide more value to its goods and services. Mr Azlan Kamal wishes to improve the productivity in Kamal & Kamal Pest Control by improving efficiency in served their customers with services more friendly user. However, these have encounter several problems during the operations in…
Firstly, the problem is that the sales team did not meet their sales targets due to the leadership skill of David Seymour is poor. A good leader would know the approaches to push them to activate their talents. He did not have truly motivated the team again the sales targets set for each of the member are low. Therefore, sales team do not feel the motivation from leader to push…