Earl of Spencer’s Eulogy for Diana: A Different Approach Six days after the untimely death of Diana, Princess of Wales the Earl of Spencer delivered a heartfelt eulogy to pay tribute to his sister. A eulogy can be defined as speech or piece of writing that praises someone or something highly, typically someone who has just died (Eulogy, n.d.). The Earl used this eulogy not only to praise his deceased sister’s attributes but to call out those whom he felt had victimized his sister through her adult life. The Earl used clever rhetoric during the eulogy to venerate Diana while villainizing both the media and the royal family. The eulogy began using a traditional approach by emphasizing the humanitarian aspects of Diana’s life. This was not…
On July 1, 1961, Diana was welcomed into the world by parents Edward John Spencer, Viscount Althorp, and Frances Ruth Burke Roche, Viscountess Althorp. Her parents divorced when she was young and her father won custody of her and her siblings, this event caused great sadness in the family. Diana was not known to be an academic student, however she much enjoyed different art forms, thus becoming apparent in her work with English National Ballet. After moving to London, she began working with…
consequence of creating superior customer value, by satisfying customer needs better than competitors. For example, Perdue Farms has achieved above-average margins marketing chicken—a commodity if there ever was one! The company has always aimed to control breeding and other factors in order to produce tender-tasting chickens for which discriminating customers will pay more.22 How many companies actually practice the marketing concept? Unfortunately, too few. Only a handful of companies…