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31 Cards in this Set

  • Front
  • Back

Affordability

An important concept in helping people choose financial products, based on budgeting and forecasting to help individuals decide what they can afford to spend

Aspirations

Things that people would like to have in the future

Attitudes

Peoples thoughts and feelings at a given time and place about another person, an event or an issue.


Usually quite general and limited.

Beliefs

Specific and detailed personal convictions about how things are.


Can be religious or absolute or casual

Capital

The money or other assets owned by an individual or a business.


The funds provided by the shareholders

Consumer credit

Another term used for borrowing

Credit card

Credit card a card that allows the holder to make a purchase face to face, online or over the phone and withdraw money from ATMs

Culture

A society’s set of norms about behaviour and attitudes across social groups. It indicates what society considers to be acceptable and unacceptable

Deposit

A sum of money place by a customer with a financial services provider

Distribution channel

The medium through which information is transferred to its intended recipient. The way in which a customer can contact their provider and manage their account

Ethical investing

When someone chooses to save in a way that means the money will be used for what that individual considers to be good purposes.

Feedback effect

The notion that thoughts and feelings have a direct influence on behaviour. As expectations can be self fulfilling, peoples own attitudes affect the outcome of events

Hire purchase

A type of secured consumer credit to a finance items such as cars and furniture, which involves the borrower repaying over a number of years

Investments

Money paid into a financial product aiming for the value of the product to grow over time receiving more money than they paid in.


Saving for medium to long term

Life assurance

A type of insurance policy that pays out a sum of money if the insured per dies.

Life cycle

The stages through which people pass between birth and death.

Marketing

Advertising, selling and delivering products to customers. Everything a company does to acquire customers and maintain a relationship with them including promotion and public relations

Mortgage

A long term loan taken out to pay for a property

Needs

Things that people need to survive

Peers

Our equals - people in the same positions as us - same age

Pension

Income that people receive after retiring from work

Personal loan

A product that allows someone to borrow a fixed amount over a fixed period and a fixed amount of interest

Product placement

An aspect of public relations ( PR ) involving a product appearing in a tv show or in a film

Promotion

Paid for marketing activities including advertising

Public relations ( PR )

A specific part of promotion know a ‘below the line’ expenditure.

Repossession

A legal process whereby a financial institution takes ownership of an assets, often a house because the loan repayment relating to that asset have not been met

Risk tolerant

Willing to talk risks

Secured loan

A loan secured against an assets such as a house. If the borrower does not keep up arrangements on the loan, the lender can seize the asset and sell it to recover the money owed

Sponsorship

An aspect of privilege relations involving a business paying for a sporting or entertainment event or venue. It can advertise at the event and can be included in the event or venue name

Values

General feelings about desirable behaviour and goals

Wants

This game that people would like to have but can survive without such as entertainment