Reading...
Play button
Play button
Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
9 Cards in this Set
- Front
- Back
|
Sport Management
|
-all people, activities, and organizations involved in producing, facilitating, promoting or organizing any product that is sport
|
|
|
Sport Industry Products
|
-pro sports clubs (exchange of sports excellence for admission)
-profit-oriented fitness club (exchange of use of equipment and training for fee) -city rec department (maintaining fields and arenas) |
|
|
Products in Sport
|
-equipment and merchandise
-also facilitates services such as an exercise equipment facilitating the services of the trainer |
|
|
Services
|
-intangible
-perishable -heterogeneous -simultaneous |
|
|
Types of Services
|
-rented goods
-place and space rentals -labor and expertise -physical facility access -network access |
|
|
Consumer Services
|
-low skilled and routine
-ex. facility rental, goods rental |
|
|
Professional Services
|
-based on knowledge and expertise
|
|
|
Client Motives for participation
|
-pursuit of pleasure
-pursuit of skill -pursuit of excellence -pursuit of health/fitness- |
|
|
Classifying Sport Services
|
-participant services
-spectator services -sponsorship services -donor services -social ideas |
