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23 Cards in this Set
- Front
- Back
all activities involved in selling goods or services directly to final consumers for their personal, nonbusiness use.
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Retailing
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a business whose sales come primarily from retailing
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retailer
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a retail store that carries a narrow product line with a deep assortment within that line.
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specialty store
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a retail organization that carries a wide variety of product lines
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department store
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large, low-cost, low-margin, high volume, self-service store that carries a wide variety of food, laundry, and household products.
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supermarket
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a small store, located near a residential area, that is open long hours 7 days a week and carries a limited line of high-turnover convenience goods.
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convenience store
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a store much larger than a regular supermarket that carries a large assortment of routinely purchased food products, nonfood items, and services.
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superstore
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giant specialty store that a very deep assortment or particular line and staffed with knowledgeable employees.
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category killer
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a retail institution that sells standard merchandise at lower prices by accepting lower margins and selling at higher volume.
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discount store
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retailer that buys at less-than-regular wholesale prices and sells at less than retail.
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off-price retailer
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an off-price retailer that is either owned and run by an entreprenuer or is a division of a larger retail corporation
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independent off-price retailer
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an off-price retailing operation that is owned and operated by a manufacturer and that normally carries the manufacturer's surplus, discontinued, or irregular goods.
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facory outlet
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an off-price retailer that sells a limited selection of brand name grocery items, appliances, clothing, and hodgepodge of other goods at deep discounts to members who pay annual membership fees.
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warehouse club
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two or more outlets that are owned and controlled in common, have central buying and merchandising, and sell similar lines of merchandise
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chain stores
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a contractual association between a manufacturer, wholesaler, or service organization and independent businesspeople who buy the right to own and operate one or more units in the franchise system
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frandhise
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a group of retail businesses planned, developed, owned and managed as a unit.
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shopping center
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a concept of retailing that states that new types of retailers usually begin as loq-margin, low price, low status operations but later evolve into higher-priced, higher service operations, eventually becoming like the conventional retailers they replaced
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wheel of retailing concept
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all activities involved in selling goods and services to those buying for resale or business use
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wholesaling
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a firm engaged primarily in wholesaling activity
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wholesaler
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independently owned business that takes title to the merchandise it handles
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merchant wholesaler
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a wholesaler who does not take title to goods and whose function is to bring buyers and sellers together and assist in negotiation
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broker
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a wholesaler who represents buyers or sellers on a relatively permanent basis, performs only a few functions, and does not take title to goods.
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agent
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wholesaling by sellers or buying themselves rather than through independent wholesalers
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manufacturers' sales brances and offices
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