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8 Cards in this Set

  • Front
  • Back

- Providing an assortment of products and services


- Breaking bulk


- Holding inventory


- Providing services

The value creating activities undertaken by retailers:

Walmart


Carrefour


Tesco


Metro


Kroger


Schwartz Untematments Trauhard


Costco


Home depot


Walgreens


Aidi Einkauf

10 largest retailers in the world:

Introduction to the world of retailing


Types of retailers


Multichannel retailing


Customer buying behavior

The world of retailing:

- Retail marketing strategy


- Financial strategy


- Retail locations


- Site location


- Organization structure and human resource management


- Information systems and supply chain management


- Customer relationship management

Retailing strategy:

- Managing merchandise industries


- Buying merchandise


- Pricing


- Total communication mix

Merchandise management

- Managing the store


- Store layout, design, and visual merchandising


- Customer service

Store management:

- Ignore your personal values and do what your company asks you to do



- Take a stand and tell your employer what you think



- Refuse to compromise your principles

When you view your firms policies or request as improper, you have three choices:

- SM Investment Corporation


- Sm Prime holdings, Inc.


- Bdo Unibank, lnc.


- Ayala Corporation


- Ayala Land, Inc.


- JG Summit Holdings, inc.


- Bank of the Philippine Islands (BPI)


- Aboitiz Equity Ventures, Inc.


- Manila Electric Company (Meralco)


- San Miguel Corporation


- PLDT, Inc.


- Universal Robina Corporation


- Jollibee Foods Corporation


- Metrobank


- Aboitiz Power Corporation


- GT Capital Holdings, Inc.


- Globe Telecom, Inc.


- International Container Terminal Services


- LT Group, Inc.


- Golden Bria Holdings

Top 20 largest companies in the philippines: