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19 Cards in this Set

  • Front
  • Back
public opinion
the distribution of individual preferences for or evaluations of a given issue, candidate, or institution within a specific population.
random sample
in this type of samples, every individual has a known and equal chance of being selected.
manifest opinion
a widely shared and consciously held view, such as support for abortion rights or for homeland security
political socialization
the process--most notably in families and schools--by which we develop our political attitudes, values, and beliefs
select exposure
individuals choosing to access media with which they agree or avoiding media with which they disagree.
voter registration
a system designed to reduce voter fraud by limiting voting to those who have established eligibility to vote by submitting proper documents including proof of residency.
general election
elections in which voters elect officeholders
primary election
elections in which voters determine party nominees
presidential election
elections held in years when the president is on the ballot
midterm election
elections held midway between presidential elections
turnout
the proportion of the voting age public that votes, sometimes defined as the number of registered voters that vote.
party identification
an informal and subjective affiliation with a political party that most people acquire in childhood.
candidate appeal
how voters feel about a candidate's background, personality, leadership ability, and other personal qualities.
prospective issue voting
voting based on what a candidate pledges to do in the future about an issue if elected
retrospective issue voting
holding incumbents, usually the president's party, responsible for their records on issues, such as the economy or foreign policy.
winner-take-all system
an election system in which he candidate with the most votes wins
single-member district
an electoral district in which voters choose one representative or official
proportional representation
an election system in which each party running receives the proportion of legislative seats corresponding to its proportion of the vote
electoral college
the electoral system in which each party running receives the proportion of legislative seats corresponding to its proportion of the vote.