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23 Cards in this Set
- Front
- Back
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Inflation, rates of interest, changing optuons in stock markets, peiole's spending habit |
Economic |
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Costumers changing values and references, COSTUMS |
Soci cultural |
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1Types of business environment 2types of it |
1 External, Internal 2 general, specific Resources, research development, production, procurement, products |
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Local, national, international laws and regulations |
Politicolegical |
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Varied available technilogical softwares and hardwares |
Technological |
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Gender, age, educational level, income, number of family members |
Demographic |
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Global competitiors and markets, changing natural environment |
World and ecological |
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Parties likely to be affected by the activities of the organization |
Stake holders |
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Patronizer of product |
Costumers |
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Providers of input like raw materials |
Suppliers |
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Special interest groups that try to exert on the organization's decision or action |
Pressure groups |
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Provides Financial support |
Investors/owners |
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Those who work in exchange of salaries/wages |
Employees |
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Components of environmental scanning |
Competetive mindset Future business scenario Business prediction Benchmarking |
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Knowing the present day competitors and threats |
Competetive mindset |
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Worst case, vest case , and middle ground business scenario |
Future business scenario |
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Business forecasting |
Business prediction |
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Measuring or comparing one's own product |
Benchmarking |
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The degree which a society acceps or rejects the unequal distribution of power |
Power distance |
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The degree in which a society is uncomfortable with risk |
Uncertainty avoidance |
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Degree on which it emphasizes individual accomplishment vs group accomplishment |
Individualism- collectivism |
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Degree to which assertiveness and feeling of material succes is valued over concern for relationship |
Musculinity-femininity |
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The degree to which a society emphasizes short term thinking that long time |
Time orientation |
