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32 Cards in this Set

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Setof related actions that managers take to increase their company’s performance.

Strategy

Creatingcompetitive advantage through effective management of the strategy-makingprocess.

Strategic leadership

Selectingstrategies based on analysis of an organization’s external and internalenvironment.

Strategy formulation

Putting strategies into action.

Strategy implementatio

Equitycapital for which there is no guarantee that stockholders will:


-recouptheir investment


-earna decent return.

Risk capital

Thereturns that shareholders earn from purchasing shares in a company.

Shareholder value

Sources of shareholder value:

-Capitalappreciation in the value of a company’s shares




-Dividendpayments

Thereturn a company makes on the capital invested in the enterprise.

Profitability

Netprofit over the capital invested in a firm.

Return on invested capital (ROIC)

Profit growth -Theincrease in net profit over time, achieved by:

1. sellingproducts in rapidly growing markets.


2. gainingmarket share from rivals.


3. sellingmore to existing customers.


4.expandingoverseas or diversifying into new businesses.

Toboost profitability and profit growth, managers must:

1. usestrategies to give their company a competitive advantage over rivals.


2.deliverhigh profitability and sustainable profit growth.

Occurswhen a company’s profitability is greater than the average profitability offirms in its industry.

Competitive advantage

A company’s strategies that enableit to maintain above-average profitability for a number of years.

Sustained competitive advantage

Conceptionof how strategies should work together as a whole to enable the company toachieve competitive advantage.

BUSINESS MODEL

Bear responsibilityfor a company’s overall performance or for one of its major self-containedsubunits or divisions.

General managers

Responsible forsupervising a particular function, task, activity, or operation.

Functional managers

Competes in severaldifferent businesses and has a separate self-contained division to manage each.

Multidivisional company

Corporate-level managers:

1. Oversee the development of strategies for the entire organization.


2. Provide a link between people concerned with the firm’s strategicdevelopment and the shareholders.


3. Ensure that business strategies pursued by the company are consistentwith maximizing profitability and profit growth.

Purpose of thecompany, or a statement of what the company strives to do.

Mission

Articulation of a company's desired achievements or future state.

Vision

Statement of how employees should conduct themselves and their business to help achieve the company mission.

Values

Precise and measurable desired state that a company attempts to realize.

Goals

____________ identifies strategic opportunities and threats that will affect how anorganization pursues its mission.

Externalanalysis

Externalanalysis involves analysis of:

1. industryenvironment in which the company operates.


2. countryor national environment.


3. macroenvironment.

_________ focuses on reviewing the resources, capabilities, and competencies ofa company.

Internalanalysis

_______identify the company’s strengths and weaknesses.

Goals

If a companies strategies result in superior performance, it is said to have _________

a competitive advantage.

To increase shareholders value, managers must pursue strategies that increase the ________ and _________.

1. profitability of the company


2. ensure the profits grow

Maximizing _________ is the ultimate goal of profit making companies

shareholder value

The higher a companies profitability and profit growth relative to its competitors, the _________.

greater their competitive advantage will be.

The profitability and growth of a company are determined by two main factors:

1. its relative success in its industry


2. the overall performance of its industry relative to other industries.

General managers have _____ responsibility

profit and loss responsibility for a product, a business, or the whole company.